How long will it be until an AI first company dominates your industry? Could that disrupter be your business? 

In this keynote, Gareth Martin (CEO of Manuka AI) and Maria Bines (CEO and co-founder of SynapseDX) will challenge comfortable assumptions about how AI should be used. Maria will share how she turned AI agents into a working scrum team — complete with job descriptions, an org chart, and the messy lessons of managing digital workers who don’t behave like humans. Gareth will explore why today’s obsession with “use cases” is a band-aid, and why process-driven adoption is the only way to avoid being disrupted — or irrelevant. 

This session isn’t about safe platitudes. It’s about what’s really happening in the wild, what technical professionals need to prepare for, and why the future of AI could look like seamless orchestration… or a chaotic swarm.