Generative AI has triggered a new era of innovation and collaboration: the Age of Artificial Generative Innovation. AI systems now turn all types of content, from written materials to scientific data, into Copilots that help creators and innovators. These systems use specialized knowledge to break through old limits, sparking fresh ideas and partnering directly with engineers, scientists, and creators. From creating new drugs to inventing new materials, they speed up the innovation cycle. Systems of AGI fundamentally transform how we interact with and communicate knowledge, and how we apply this knowledge. In this talk I will illustrate how AI streamlines and accelerates innovation, reshaping how we work together with machines to invent the future.