At Cardinal Health, we are strategically adopting an AI-First approach to product innovation, prioritizing artificial intelligence as the core foundation of our product development. This talk will explore how our products utilize AI to offer personalized experiences, automate tasks, and provide competitive advantages. AI serves as a key tool through the design and development lifecycle, accelerating time-to-market. We will examine the stages of this lifecycle where we are witnessing the greatest benefits. Additionally, the talk will address the challenges and opportunities associated with this innovative approach.