talk-data.com
Listen
2016-05-10 at 04:30
#036: Attribution Revisited with Jim Novo
Event:
The Analytics Power Hour
Description
Back by popular demand: attribution! This time, we brought in an adult on the subject: Jim Novo of The Drilling Down Project. A lot of questions get tackled in this episode: Should "gut feel" ever trump "the data?" Which is a better analogy for attribution: PV=nRT or the distillation of bourbon? Will this podcast ever have flawless audio quality? These questions and more definitively answered. All in under 52 minutes.