In this lecture David McRaney, science journalist, author of How Minds Change, and host/producer of the You Are Not So Smart Podcast, will take us through the latest research revealing how to best incubate the most important aspect of any data-driven organization attempting to navigate the Great Acceleration: Plasticity.
Minds can and do change, but not without a little resistance (and sometimes not without a lot), and in this era of fully fragmented media, narrowcasted cross-platform content, any-to-any information flow directed into our lives via identity-shaping algorithms, having access to as much data as possible isn’t enough – in fact, without a robust understanding of how brains do and do not update their understanding of the world when overwhelmed by epistemic chaos, it’s a problem. The solution is a culture devoted to plasticity, and the good news is that with a little tweaking of a few social and psychological knobs, that kind of culture is available to any organization committed to continuously re-establishing a first-mover advantage.