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Event How Music Charts 2019-10-16
Jason Joven – host @ Chartmetric

HighlightsPeloton’s recent IPO has us wondering about the most popular fitness playlists on Spotify and Deezer, so slap on some cross-trainers and fire up those Bluetooth earbuds.Mission   Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists, and playlists into your brain so you can stay up on the latest in the music data world.We’re on the socials at “chartmetric” — that’s Chartmetric, one word and no “S.” Check us out on LinkedIn, Instagram, Twitter, and Facebook!DateThis is your Data Dump for Wednesday, Oct. 16, 2019.Music + Fitness: Shaping Up Spotify and Deezer’s Top Workout PlaylistsPeloton, the indoor fitness brand best associated with its high-energy, online-class guided cycling experiences, went public on Oct. 7th, but closed its first day 11% under its initial public offering price, according to CNN.Competitor SoulCycle pulled out of IPO-ing last year, and maybe it has something to do with the music issues Peloton is now facing: a $300M lawsuit from a group of music publishers.Whether they’re using IP legitimately or not, there’s a lot at stake when it comes to music’s intimate relationship to fitness, according to music/tech journalist Cherie Hu’s latest newsletter.And it’s definitely illustrated by Spotify’s most popular workout playlists, six of which are in the Top 100 in terms of Follower count:Beast Mode is the most popular context-based fitness playlist on the Swedish platform, and the 9th most followed overall at 6.5M Followers.Post Malone is currently getting the most unique monthly listeners from four playlist slots he’s currently sitting in, acquiring 891K MLs.Reggaeton king J Balvin and American DJ/producer Marshmello are in the #2 and #3 slots with 592K and 577K Beast Mode-specific MLs respectively.Almost 20% of the current list is tagged as EDM, and more than 30% if you include Brostep.More than half of the current list are American artists, with the second most-represented country being high-energy Dutch electronic artists like Armin van Buuren, Hardwell and R3HAB...but still comprising only 13% of the list.Spotify’s Motivation Mix at 4.4M Followers and the simply-titled Workout playlist at 3.3M are the next most popular fitness lists there, but an interesting juxtaposition may be Deezer’s most popular fitness playlist, Rock Workout.That’s right: the #1 list to work out to on the French streaming platform is based around the rock genre, which is very different from Spotify’s top workout mixes, which are usually hip-hop, pop or dance-based.Rock Workout has 342K fans and currently a 70-track count, compared to Beast Mode’s 200 track count.Up until mid-May this year, Beast Mode only held 50 tracks at once, and though the amount of slots open up in the playlist, they do a great job of keeping things fresh, with a 100% 28-day ratio, meaning that the entire list has changed in the past month.With Rock Workout, only 3% of the list has changed in the past month, even though it’s less than ¼ of Beast Mode’s track count, featuring artists such as Linkin Park, Nickelback and AC/DC.Other Deezer workout playlists like Rap & Sport and Motivation Hits at 324K fans each feature much of the same pop/hip-hop/EDM fare you may expect...but it just goes to show that not all sweat beads to the same drummer.Outro That’s it for your Daily Data Dump for Wednesday, Oct. 16, 2019. This is Jason from Chartmetric.Free accounts are available at chartmetric.com And article links and show notes are at: podcast.chartmetric.comIf you haven’t downloaded our semi-annual global industry report 6MO yet, you can find it all across our socials and in our show notes!Happy Wednesday, we’ll see you Friday! 

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Alan Walker – DJ/Producer @ Liquid State (ambassador) , Taylor Swift – Singer/Artist @ Republic Records , Jason Joven – host @ Chartmetric , R3HAB – DJ/Producer @ Liquid State

2019-09-20 // Taylor Swift enjoys Chinese success on QQ Music, with R3HAB set to in the near future with Tencent Highlights  If the 2000s belonged to 50 Cent, the future belongs to Tencent. We’ll check out a few Western artists who are active in the Chinese market, and how the tech conglomerate may matter to them in the near future.Mission   Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.Chartmetric’s social media handle is Chartmetric, no “S ”- follow us on LinkedIn, Instagram, Twitter, and Facebook- we’re always posting fun music facts, we’d love to hear from you!DateThis is your Data Dump for Friday, Sept. 20, 2019.Taylor Swift enjoys Chinese success on QQ Music, with R3HAB set to in the near futureMusic Business Worldwide yesterday reported on Tencent, the giant Chinese tech company responsible for running the massively popular WeChat messaging platform with over 1B users and related music streaming app QQ Music, with over 650M active monthly users. One piece highlighted how Tencent is reportedly in talks to buy 10 to 20% of Universal Music Group, in a move that would surely be a boon for all artists operating with the major label.Some already there don’t need it! Looking at the QQ Music Western chart for this week, one of their artists under the Republic Records imprint is already enjoying her access to Chinese music fans, an artist by the name of Taylor Swift.While Tay Tay isn’t in the Top 20 this week, she does have by far the most tracks on the 100 track chart, placing 17 tracks of her recent Lover album onto the list.This obviously suggests that her entire album is getting quite an amount of attention on the platform, rather than just a few hits like Camila Cabello at 3 tracks or Ed Sheeran at 2.She’s not the only artist with new album release doing well there however, as Post Malone placed seven of his 17-track album Hollywood’s Bleeding in the QQ Western Top 100 and showing that Chinese fans are into trap just as much as pop music.Someone who doesn’t show up on the QQ Chart this week but may be doing so very soon is Dutch-Moroccan DJ/producer R3HAB, who just signed to Tencent’s joint venture label with Sony, named Liquid State.The Hong-Kong based electronic-focused label must be excited to host the international artist’s content in the Chinese market, as he’s played at least five live shows on the mainland this year, the last three being in Shanghai, Harbin and Chengdu, according to Songkick data.R3HAB’s exposure on Spotify and YouTube has been mostly European, getting most of his streams from cities like Amsterdam, Oslo, Warsaw and Paris, but the electronic sound does indeed lend itself to a global audience, just like Liquid State “ambassador” Alan Walker can attest to.The British-Norwegian DJ has an almost 35% Instagram follower demographic from Asia, over 30% of them hailing from Indonesia and India alone and accounting for over 2M followers in those markets.So with Liquid State and Tencent now in his corner, it looks like R3HAB could very well start exhibiting Taylor Swift-like success there, because with over 83% of the Chinese music market controlled by Tencent, the promotional advantages will be plenty.Outro That’s it for your Daily Data Dump for Friday, Sept. 20, 2019. This is Jason from Chartmetric.Free accounts are available at chartmetric.com And article links and show notes are at: podcast.chartmetric.comHappy Friday, have a great weekend, and we’ll see you next week!

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