Discover how RAC redefined and transformed its roadside support and customer experience through access to real-time data. With challenges like fragmented and siloed data, and the need for instant roadside messaging, RAC teamed up with CACI and Snowflake. After setting up strong Snowflake data foundations and a Single Customer View, RAC could deliver real-time personalisation at scale for its customers and advanced analytics to predict where breakdown vans need to be.

Learn how the right data foundations and trusted partnerships helped RAC move faster, act smarter and serve customers better - plus some practical takeaways you can apply to your own strategy.