In this joint session, GoodData and Purple will share a field guide to turning analytics into revenue. 

Together, we’ll show you how governed, context-rich intelligence becomes paid products that customers adopt. Using Purple’s guest Wi-Fi data product as an example, we’ll unpack what’s sold, how it’s priced, and how GoodData powers it in a step-by-step runbook you can use today. 

We’ll close with what’s next: operationalizing and monetizing AI Assistants and Agents so you can charge for outcomes, not charts.