If you want to scare a Data Engineer with four words, ‘big data, high concurrency’ will probably do it. As data moved from the realm of BI reporting to being a customer-facing commodity, serving huge volumes of data to thousands of unforgiving app users is no small challenge. In this session, Connor Carreras will share (and demo!) how a major martech platform uses Firebolt to serve data about millions of websites to their worldwide customers with consistent millisecond response times. After this session, you will know how you can build low-latency data applications yourself. You’ll also have a deep understanding of what it takes for modern high-performance query engines to do well on these workloads.