In our data community, we tend to use a lot of technical jargon that is meaningless to business executives seeking outcome-oriented solutions. Instead of your business cases getting shuffled into technology budgets, bring your AI initiative to the forefront by focusing on business priorities and value. Data mesh, data fabric, data lakehouse projects and others have failed to do this, and have taken a toll on the rigor required to make your AI case. In this session you will learn to flip the script - talk value first, educate and provide data literacy to your executive team and stakeholders, and make your AI solutions a reality in record time, with the right level of investment.