Join us to explore how leading companies like Xero are harnessing the power of Generative AI to deliver hyper-personalized, intelligent experiences that drive real results. From cutting case volumes by 20% to improving search precision and accelerating self-service, you’ll see how these innovators are using relevance-augmented GenAI to meet people in the moment—with the right answer.
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Speaker
Alexander Mahr
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talks
Alex Mahr serves as the Director, ANZ Region at Coveo. Alex is an innovative and driven leader, characterized by a unique blend of entrepreneurial spirit, global marketing acumen, and extensive experience in the APAC market. He demonstrated exceptional sales achievements, strategic proficiency in navigating emerging technologies such as AI, and a proven track record in leading diverse, cross-cultural teams to success.
Alex has been recognized as a thought leader in integrating AI & ML into marketing, delivering keynotes at various conferences.
Bio from: gartner-data-analytics-apac-2025
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