Brian Madden is VP & Futurist at Citrix, where he helps shape the company’s strategy at the intersection of AI, secure workspaces, and the future of work. A recognized industry leader for over 25 years, Brian has written several books, thousands of blog posts, and spoken at hundreds of conferences worldwide. His work today focuses on how AI is transforming the enterprise—entering the workplace from the bottom up through real worker behavior—and how organizations can adapt securely and productively.