In this session, Joëlle van der Bijl, Chief Data & Analytics Officer at FrieslandCampina, shares the bold journey of replacing legacy data systems with a single, unified data, analytics, and AI platform built on Databricks. Rather than evolving gradually, the company took a leap: transforming its entire data foundation in one go. Today, this data-centric vision is delivering high-value impact: from optimizing milk demand and supply to enabling commercial AI prediction models and scaling responsible AI across the business. Learn how FrieslandCampina is using Databricks to blend tradition with innovation, and unlock a smarter, more sustainable future for dairy.