What is the role of CDAO? How can you assess if a particular job is a good fit for your aspirations? What common challenges do CDAOs face? What skills and traits are required to become a great CDAO? Whether a technologist aspiring to the role of CDAO, or a new CDAO not achieving the desired levels of traction, this session answers these questions and outlines three steps critical to laying a solid foundation for success.

Have you ever struggled to secure buy-in to a no-brainer MDM strategy? MDM programs exist to support business outcomes, yet business cases often focus on the how not the why, leaving stakeholders disengaged. In this session we explore what constitutes a strong MDM value proposition that will engage stakeholders from business case, through execution and stewardship.