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Vinay Pai

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Vinay Pai

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Head of Data Architecture VMO2

Vinay is the Head of Data Architecture at Virgin Media O2. An accomplished IT technology leader, with a strong background in data architecture and the design & development of database-powered applications. Known for leading organizations through transformation journeys to become data-driven entities and implementing effective data strategies.

He has played a pivotal role in the data function's transformation within VMO2's cloud enablement program. He is accountable for designing data architectures for both in-house and managed services data solutions, consistently delivering IT solutions that enable data exploitation and drive organizational success.

Bio from: Big Data LDN 2025

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When signal drops, so does customer sentiment. That’s why today’s telecoms providers can no longer rely on yesterday’s data—they need insights in the moment.

Industry leader VMO2 is raising the bar by reimagining how data moves through the business—from network diagnostics to personalised offer delivery—by building a real-time foundation with Striim.

In this session, Vinay Pai, Head of Data Architecture at VMO2, will share how the company has transitioned from fragmented, on-premises systems to an intelligent, real-time data platform that enables proactive customer experiences and greater operational agility. Topics include:

- How VMO2 detects and resolves network issues before customers even pick up the phone

- Delivering truly personalised offers and dynamic pricing across digital touchpoints

- Accelerating new product delivery with a modular, event-driven architecture

- Key lessons from reducing churn and improving retention in a fiercely competitive market

This session is ideal for data leaders aiming to modernise legacy infrastructure, embed AI into operations, and deliver real-time customer experiences that make a tangible impact.