Platform engineering is rapidly transforming the way we build and manage software and the traditional focus on infrastructure is giving way to an application-centric model that prioritizes the needs of developers and other stakeholders across their organizations. This shift empowers developers by offering them streamlined tools and self-service portals for the development, deployment, and management of applications while simplifying operations and governance. Join this session to learn how developers can gain autonomy, freeing them to focus on innovation instead of toil.

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How is Gymshark, one of Britain's iconic brands, laying the groundwork for success in tomorrow's hyper-competitive retail environment? Join this session as we explore the company's bold partnership with Deloitte and Google Cloud, and highlight how they will drive innovation and growth, and win on a global scale. By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

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In this spotlight, we will explore Google Cloud’s approach to getting started with generative AI and share examples of how organizations are putting generative AI into production with Google Cloud to create new value for their customers, employees and partners. Join the session to learn about all our new announcements planned for the best foundation models and the best integrated platform to work with when it comes to generative AI.

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Google Workspace is a transformational platform for work, the preferred choice of most employees. Join our panel of enterprise customers who switched to Google Workspace and learn why they made that decision. Discover the key differences between Google Workspace and other options, the change management required, and what they’ve learned about how it drives culture change, cost saving benefits, and better security.

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Organizations around the world are driving change with innovative solutions, boosting efficiency, empowering employees, engaging customers, and fueling growth. Join Google Cloud CEO Thomas Kurian in our opening keynote, for exclusive insights into breakthroughs in AI and inspiring success stories from customers and partners around the world. Leave equipped to tackle real-world challenges and build for the transformative AI era.

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Organizations around the world are driving change with innovative solutions, boosting efficiency, empowering employees, engaging customers, and fueling growth. Join Google Cloud CEO Thomas Kurian in our opening keynote, for exclusive insights into breakthroughs in AI and inspiring success stories from customers and partners around the world. Leave equipped to tackle real-world challenges and build for the transformative AI era.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.

Join experts from Box, Typeface, Glean, CitiBank, and Securiti AI for actionable tips to effectively implement AI-powered apps across your enterprise. We'll discuss real use cases, implementation best practices, and how to measure returns on investment — whether that's in marketing, financial services, HR, or beyond.

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Join us to learn customer-proven strategies for AI-powered innovation and modernization, leveraging the best of public cloud, edge, sovereign, and cross-cloud infrastructure and services. See how leaders are achieving real business outcomes faster and more cost-effectively in industries like retail, healthcare, and even the most stringent regulated industries. Plus, see how Gemini is dramatically simplifying and reimagining cloud as we know it.

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Empower your organization to achieve greater efficiency and solve critical business challenges with Google AppSheet's innovative no-code platform. This exclusive panel features industry leaders who achieved remarkable results by using AppSheet to streamline workflows and empower their teams. Learn first-hand their inspiring journeys, gain practical tips, and unlock the full potential of AppSheet to drive growth and innovation within your own organization.

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This session will take a technical look across Google Cloud's operational databases portfolio and a deeper dive into the key patterns and scenarios mapping to each database. We’ll provide you with prescriptive guidance on choosing databases for workload migrations and what selection criteria to factor in to your decision making.

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Generative AI can redefine the way people create, communicate, collaborate and get things done. When you leverage powerful AI tools right within the apps you use daily, it's like suddenly having access to a team of experts in research, writing, graphics and organization who can help you reach for goals you thought impossible. Join this session to hear from Google Workspace customers and learn how the new era of Generative AI can help you outdo yourself and thrive in a new era of work - whether you work in a small business, a startup or a major multinational corporation.

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There's a lot involved in building modern software. How can you build something powerful and extensible, without drowning in complexity? Join Google and industry experts for demos and best practices around making modern software development easier with our AI. We'll talk about the bleeding-edge of technology, how you can adopt it, and how Google does it ourselves. This is a talk by developers, for developers, so buckle up.

Want to be among the first to get hands-on with Google Cloud innovations? Click the blue “See what’s next” button above to let us know, and jump to the front of the line. Want to get building on Vertex AI right now? Head to g.co/next/vertex and get going in minutes.

That's a wrap on #GoogleCloudNext 2024. Watch the recap to catch up on key announcements in AI, tech and more.

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Organizations around the world are driving change with innovative solutions, boosting efficiency, empowering employees, engaging customers, and fueling growth. Join Google Cloud CEO Thomas Kurian in our opening keynote, for exclusive insights into breakthroughs in AI and inspiring success stories from customers and partners around the world. Leave equipped to tackle real-world challenges and build for the transformative AI era.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.

Discover the power of gen AI in boosting developer productivity and innovation. Through in-depth demos, we'll showcase how to use gen AI to enhance developer productivity across the software development lifecycle. You’ll also learn how to easily build production-grade gen AI applications using Google Cloud technologies and your favorite ecosystem tooling. We’ll share the latest releases and features across many of your familiar developer products such as Gemini, Firebase, and more. Additionally, our customers will share their firsthand experiences using AI to accelerate time-to- market.

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We cover the they key principles of building a modern, cloud-first data platform: - A reference architecture for a simple, flexible, modular lake house - A process to select the right point of contact for the job - How to build and organize your team to continue to grow the platform In this session, we discuss not just what to build, but how to build it, and why the topics we cover are important for success.

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With the surge of new generative AI capabilities, companies and their customers can now interact with systems and data in new ways. To activate AI organizations require a data foundation with the scale and efficiency to bring business data together with AI models and ground them in customer reality. Join this session to learn the latest innovations for data analytics and BI, and why tens of thousands of organizations are fueling their journey with BigQuery and Looker.

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Dive into the world of Google Cloud databases and discover how to transform the way you build and deploy AI-powered applications. This spotlight session reveals cutting-edge innovations that will help you modernize your database estate to easily build enterprise generative AI apps, unify your analytical and transactional workloads, and simplify database management with assistive AI. Join us to hear our vision for the future of Google Cloud databases and see how we're pushing the boundaries alongside the AI ecosystem. Expect exciting product announcements, insightful demos, and real-world customer success stories highlighting the transformative value of Google's Data Cloud.

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Organizations need powerful security solutions to their most sensitive assets. But the familiar approach of bolting on more security products is unsustainable. Instead, the convergence of key capabilities can reduce complexity, increase productivity, and deliver stronger security outcomes. In this spotlight, leaders from Google and Mandiant will share our insight into the threat landscape and our latest innovations that make Google part of your security team. We’ll demonstrate new Gen AI-driven security capabilities that help prevent threats, eliminate toil, and empower talent. And you’ll hear from leaders who have adopted our solutions to transform their security programs.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.

In this spotlight, we will explore Google Cloud’s approach to getting started with generative AI and share examples of how organizations are putting generative AI into production with Google Cloud to create new value for their customers, employees and partners. Join the session to learn about all our new announcements planned for the best foundation models and the best integrated platform to work with when it comes to generative AI.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.

Explore Google Cloud’s approach to getting started with generative AI and share examples of how organizations are putting generative AI into production with Google Cloud to create new value for their customers, employees and partners. Join the session to learn about all our new announcements planned for the best foundation models and the best integrated platform to work with when it comes to generative AI.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.

Learn how you can improve performance, reliability, and efficiency with infrastructure optimized for all your workloads including AI. We’ll highlight new product innovations for our highly optimized systems, like AI Hypercomputer, meaningfully combine compute, storage, networking infrastructure, Titanium offloads, open software, and new consumption models. Plus see how generative AI assistance makes infrastructure design, operation, and optimization easier than ever.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.