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Event

Superweek 2016

2016-02-01 Superweek Visit website ↗

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Superweek 2016 - Analytics conference in Hungary

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Top Topics

Analytics 16 Marketing 7 Google Analytics 2 GTM 2 CRM 2 Data Quality 2 Spark 1 BI 1 Funnel 1 KPI 1 AI/ML 1

Top Speakers

Stéphane Hamel 3 Avinash Kaushik 3 Doug Hall 2 Caleb Whitmore 2 Jim Sterne 2 Christian Sauer 2 Steen Rasmussen 1 Matt Gershoff 1 Aurélie Pols 1 Kristoffer Ewald 1 Yehoshua Coren 1 Daniel Waisberg 1

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MEASURING BRAND SUCCESS ON LINKEDIN

2016-02-01
talk
Ahmad Abdullah (LinkedIn - India)
KPI

Brands are using LinkedIn to reach the most qualified audience (both literally & figuratively). However, they are often mistaken into using conventional KPIs to measure success on the platform. This talk will focus on a new paradigm of member centric measurement framework to demonstrate ROI on your social spend.