I like to joke that I’m an expert on imposter syndrome—mostly because I’ve felt it in every aspect of my life. As a GA/GTM professional and, especially, as a guitarist in pit orchestras for musicals, I’ve spent plenty of time wondering if I belong. But those experiences have also taught me some ways to navigate self-doubt. In this talk, I’ll share stories, lessons, and a few laughs about finding confidence when you feel like a fraud. Who knows? Maybe being an imposter isn’t such a bad thing after all.

Hiring, salary adjustments, inflation, rate increases, crappy GA4 implementations - there's plenty for agencies to do, and worry about, in 2023. Let's look at some ways to survive and maybe even thrive in the new year - possibly with some guidance from the animal kingdom.

Classical Mandolinists inhabit a fringe of the musical world. Grabbing techniques from different countries and traditions, and exploring related-but-not-central technologies, their journey offers some clues for success for digital analysts - who often inhabit their own fringe world!

In this fun-filled fact-finding forecasting-phenomenon session, we’ll discover the secrets of time travel. You’ll visit your professional-services firm 12-18 months in the future and see how well it’s doing. Yowza! We’ll discover the future together, using a bit of financial wizardry and from the safety of your very own Excel spreadsheet.