Are rising cloud costs keeping you up at night? With companies like 37signals making headlines for their cloud exodus, many organizations are reconsidering their infrastructure strategy. But what does it really take to build and run your own cloud platform?In this technical session, we'll explore how to build a modern cloud platform on bare metal infrastructure using Pulumi and Kubernetes. Using Hetzner as our example provider, we'll demonstrate how to create a cost-effective, controllable, and scalable infrastructure.