The media team at the National Football League (NFL) embraced the power of Amazon Q Business to revolutionize their content production processes. By integrating this cutting-edge technology into their workflow, they significantly accelerated the creation and publication of their media assets, game highlights, social media posts, and graphics while boosting their talented content creators’ productivity. Join this session to learn best practices from the NFL’s pioneering journey, the impact it has had on their business, and the roadblocks to avoid. Walk away with practical lessons for how you can use Amazon Q Business to boost your content production.
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