Henk-Jan van de Beek

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HSO

Henk-Jan is a managing director at HSO. He is responsible for Customer Engagement (CE) for HSO and is passionate about how we can improve our clients' customer journeys and ways of working through the use of technology. At Ignite, Henk-Jan will speak about how we use AI-driven Sales & Customer Insights in our projects to help clients.

Bio from: Microsoft Ignite 2025

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Partner: Sales transformation with AI

2025-11-20 · Microsoft Ignite 2025 Watch

breakout

with Pope Trinidad (HCLTech) , Julie Strauss (Microsoft) , April Delsing (Microsoft) , Sherry Martin (EY) , Henk-Jan van de Beek (HSO) , Marion Rousseau (Microsoft)

AI/ML Microsoft

This session will cover the latest positioning of Microsoft AI Dynamics 365 Sales products and provide details about the sales and implementation resources available to partners for enabling AI-driven transformation in the sales function for customers. Key partners HSO, EY and HCL will be sharing their best practices for activating on the Solution Play, innovating with Agentic AI, and displacing competing solutions.