This session delves into the practical applications of AI in transforming customer support within the travel and retail industries. We’ll examine how businesses are pairing real-time digital insights with AI-powered conversational servicing to enhance customer interactions and streamline support processes. Explore real-world examples of how these advancements are leading to significant improvements in efficiency, customer satisfaction, and agent empowerment.

Learn how leading retailers accelerate business growth by transforming customer experiences with Google Cloud. Through in-depth enterprise case studies, discover proven strategies for unifying customer data, delivering personalized engagement at scale, and empowering teams with actionable insights. Join industry pioneers as they share their implementation journey, demonstrate measurable ROI across digital touchpoints, and reveal best practices for driving operational efficiency. Walk away with practical frameworks for accelerating your own digital commerce transformation.