ABOUT THE TALK: Shiny object syndrome draws us from technology to technology, technique to technique, and we forget that analytics is fundamentally not a technical profession. It is a domain in which excellence is predicated on one's ability to translate, consult, advise the business with data-driven intelligence. The engineering world has gone too far, and lost the spirit of business intelligence.

In this talk, we talk about how we can get it back.We define what a 10x analyst looks like, and spoiler alert: your query optimization ninjitsu doesn't make the cut.

ABOUT THE SPEAKER: Robert Yi is a Co-founder and Chief Product Officer at Hyperquery, a new kind of data notebook for teams. Previously, he spent time at Airbnb and Wayfair, working across a wide range of projects in data science, product analytics, and open-source.

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