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Google Cloud Next session 2025-04-11 at 16:45

Save time and effort with Google Cloud Managed Service for Apache Kafka

Event: Google Cloud Next '25

Speakers

Kir Titievsky

Product Manager · Google Cloud

Shan Kulandaivel

Group Product Manager · Google Cloud

Mehran Nazir

Product Manager · Google Cloud

Neil Arlo

Principal Engineer · Madhive

Topics

Kafka Data Streaming Cloud Computing Analytics GCP

Description

Madhive built their ad analytics and bidding infrastructure using databases and batch pipelines. When the pipeline lag got too long to bid effectively, they rebuilt from scratch with Google Cloud’s Managed Service for Apache Kafka. Join this session to learn about Madhive’s journey and dive deep into how the service works, how it can help you build streaming systems quickly and securely, and what migration looks like. This session is relevant for Kafka administrators and architects building event-sourcing platforms or event-driven systems.