MOBILE APP ANALYTICS: WHERE WE'VE BEEN AND WHERE WE'RE GOING
2019-02-01
Krista Seiden
(/ Google Analytics)
Mobile Apps are not the same as web, so why have we been measuring them as such? With the old GA Services SDK turning down for some users, it's time to look into how to use Google Analytics for Firebase to measure and action on your mobile app's data. Krista will walk you through the benefits and power of the tool, explain the differences in data model and implementation best practices, and tips for how to migrate.