Join an insightful fireside chat with Jeff Dean, a pioneering force behind Google’s AI leadership. As Google's Chief Scientist at DeepMind & Research, Jeff will share his vision on AI and specialized AI hardware, including Cloud TPUs seventh generation chip; Ironwood. What exciting things might we expect this to power? What drives Google’s innovation in specialized AI hardware? In this spotlight, we’ll also discuss how TPUs enable efficient large-scale training and optimal inference workloads including exclusive, never-before-revealed details of Ironwood, differentiated chip designs, data center infrastructure, and software stack co-designs that makes Google Cloud TPUs the most compelling choice for AI workloads.

Discover real-world examples of how generative AI is delivering tangible success across key industries – and where this technology is headed next. Hear from two experienced Google Cloud partners, EPAM and Persistent, as they share their experiences of harnessing the broad power of gen AI to solve niche challenges within traditional organizations.

Even cloud security experts can struggle with application and data compliance. Discover how Security Command Center is simplifying cloud compliance by bringing together configuration, monitoring, and evidence generation. Learn how a unified cloud compliance solution can make it easy to apply prebuilt and custom compliance frameworks, check compliance status with a centralized dashboard, and automatically generate audit reports to prove compliance.

As organizations increasingly adopt cloud technologies, threat actors have adapted their tactics to exploit vulnerabilities within cloud environments. This threat briefing explores the methods employed by malicious actors to compromise cloud services, including the exploitation of misconfigurations, weaknesses in identity and access management, and shared resources. Attendees will learn how the threat landscape is shifting and how to be more proactive by understanding how the tactics, techniques, and procedures are evolving.

Learn how Database Migration Service can help you modernize your SQL Server databases to unleash the power of cloud databases and open source PostgreSQL! Convert your SQL Server schema and T-SQL code to PostgreSQL dialect with a click of a button in the DMS Conversion Workspace. Some objects could not be fully converted? Gemini can suggest a fix. Not yet familiar with PostgreSQL features? Ask Gemini to teach you how to convert SQL Server features to PostgreSQL equivalent ones. While Gemini is there - ask it to optimize the converted code or add some comments to explain the business logic. Once your database is fully converted and optimized you can migrate the data with minimal downtime using the change data capture powered migration job and complete your migration journey.

AI is revolutionizing observability. Learn about Cloud SQL AI-powered Database Insights and how it can help you optimize your queries and boost database performance. We’ll dive deep into the new Insights capabilities for MySQL, PostgreSQL, and SQL Server, including the Gemini-powered chat agent. Learn how to troubleshoot those tricky database performance issues and get practical tips to improve the performance of your applications.

The rise of AI demands an easier and more efficient approach to data management. Discover how small IT teams are transforming their data foundations with BigQuery to support AI-powered use cases across all data types – from structured data to unstructured data like images and text (multimodal). Learn from peers across industries and geographies why they migrated to BigQuery and how it helped them accelerate time to insights, reduce data management complexity, and unlock the full potential of AI.

Organizations are facing sophisticated and growing cyberthreats from commercially driven ransomware groups and state-sponsored adversaries that legacy productivity solutions struggle to defend against. Learn how Google’s multilayered approach – AI threat defenses, a reduced attack surface, and built-in security controls in Google Workspace, Chrome Enterprise, and ChromeOS – can effectively combat the most prevalent cyberthreats and block malicious actors from gaining access to your data and disrupting your business.

Audiences around the world have almost limitless access to content that’s only a click, swipe, or voice command away. Companies are embracing cloud capabilities to evolve from traditional media companies into media-tech and media-AI companies. Join us to discover how the cloud is maximizing personalization and monetization to enable the next generation of AI-powered streaming experiences for audiences everywhere.

This session dives into the latest advancements in securing and managing your Cloud Run workloads at enterprise scale. Join us to learn about new features and techniques to meet the highest security standards, strategies for managing large-scale deployments, and solutions to common issues like IP exhaustion. Plus, one of our customers will share their firsthand experience managing a massive fleet of Cloud Run workloads.

Get the inside story of Yahoo’s data lake transformation. As a Hadoop pioneer, Yahoo’s move to Google Cloud is a significant shift in data strategy. Explore the business drivers behind this transformation, technical hurdles encountered, and strategic partnership with Google Cloud that enabled a seamless migration. We’ll uncover key lessons, best practices for data lake modernization, and how Yahoo is using BigQuery, Dataproc, Pub/Sub, and other services to drive business value, enhance operational efficiency, and fuel their AI initiatives.

In this session, we’ll explore Google’s latest developments in Google Kubernetes Engine (GKE) that enable unprecedented scale and performance for AI workloads. We’ll dive into how Anthropic leverages these capabilities to manage mega-scale Kubernetes clusters, orchestrate diverse workloads, and achieve breakthrough efficiency optimizations.

In this session, we’ll explore how you can manage human and nonhuman identities on Google Cloud. We’ll discuss how these identities are defined, managed, and used to secure access to resources, and we’ll cover topics such as cryptographic managed workload identities, identity federation, and flexible identity onboarding options on Google Cloud.

Generative AI agents have emerged as the leading architecture for implementing complex application functionality. Tools are the way that agents access the data and systems they need. But building and deploying tools at scale brings new challenges. Learn how MCP Toolbox for Databases, an open source server for gen AI tool management, enables platforms like LangGraph and Vertex AI to easily connect to enterprise databases.

Gemini was built from the ground up to support our breakthrough long context window, with up to 2 million tokens in our largest models. Join Nikolay Savinov to explore how to get the most out of long context and what a world of infinite context might look like.

Join us for an interactive session where we’ll build, deploy, and scale inference apps. Imagine creating and launching generative AI apps that deliver personalized recommendations and stunning images, all with the unparalleled efficiency and scalability of serverless computing. You’ll learn how to build gen AI apps effortlessly using Gemini Code Assist; deploy gen AI apps in minutes on Cloud Run, using Vertex AI or on-demand, scale-to-zero serverless GPUs; and optimize the performance and cost of AI workloads by implementing best practices.

AI-enabled browser agents are in the news now, but it’s not always clear how they solve real-world problems. In this session, we’ll share our experience building a web browser agent by integrating Gemini into an end-to-end service that follows text instructions to take actions in a web application. We’ll take you through our journey of creating the agent, share the research that inspired us, and show how we’ve used the system to tackle practical problems like validating user flows in the UI and semantically checking web links.

Imagine starting your workday with AI agents at your fingertips, from right within your browser. Join us in this session to learn how Google Agentspace, seamlessly integrated with Chrome and NotebookLM, can change the way you approach work. Think of automating your personal workflows, accessing critical information instantly, and working in unison with AI – all within your familiar browser environment.

Is your platform ready for the scale of rapidly evolving models and agents? In this session, we’ll explore strategies for scaling your cloud native AI platform - empowering teams to leverage an increasing variety of AI models and agent frameworks. We’ll dive into tools and practices for maintaining control and cost efficiency while enabling AI engineering teams to quickly iterate on Google Kubernetes Engine (GKE). We’ll explore how NVIDIA NIM microservices deliver optimized inference with minimal tuning. 

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

This talk demonstrates a fashion app that leverages the power of AlloyDB, Google Cloud’s fully managed PostgreSQL-compatible database, to provide users with intelligent recommendations for matching outfits. User-uploaded data of their clothes triggers a styling insight on how to pair the outfit with matching real-time fashion advice. This is enabled through an intuitive contextual search (vector search) powered by AlloyDB and Google’s ScaNN index to deliver faster vector search results, low-latency querying, and response times. While we’re at it, we’ll showcase the power of the AlloyDB columnar engine on joins required by the application to generate style recommendations. To complete the experience, we’ll engage the Vertex AI Gemini API package from Spring and LangChain4j integrations for generative recommendations and a visual representation of the personalized style. This entire application is built on a Java Spring Boot framework and deployed serverlessly on Cloud Run, ensuring scalability and cost efficiency. This talk explores how these technologies work together to create a dynamic and engaging fashion experience.

Join Woosuk Kwon, Founder of vLLM, Robert Shaw, Director of Engineering at Red Hat, and Brittany Rockwell, Product Manager for vLLM on TPU, to learn about how vLLM is helping Google Cloud customers serve state-of-the-art models with high performance and ease of use across TPUs and GPUs.

Ever wondered what your work interface with AI agents will look like? Join us to learn about the latest advancements in Google Agentspace – your launch point for enterprise-ready AI agents. In this session, we’ll cover the exciting new capabilities and ready-to-use agents in Agentspace, and the new use cases enabled by it.

World models represent a paradigm shift in artificial intelligence, moving beyond passive data consumption to active, predictive understanding of environments. These models enable AI agents to simulate potential futures, plan strategically, and learn more efficiently in complex, dynamic scenarios.  In this session, Tim Brooks, Research Scientist at Google DeepMind, will explore the current state of world model research and illuminate the exciting frontiers that lie ahead.

Deutsche Bank's Cloud Centre of Excellence is shaping the cloud strategy, advising, supporting, and governing the migration of hundreds of applications to Google Cloud. With EPAM's assistance, we've identified pain points and improved the migration process, making it faster, more cost-effective, more consistent, and of higher quality, achieving a 70% reduction in design duration. Join us to learn practical steps to accelerate your own cloud migration journey.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Generative AI is transforming every role in your organization. In this panel, Google and AI platform leaders Salesforce and Atlassian will share how Gemini for Google Workspace and partner integrations can transform how your organization works. And Wayfair will share how they’re using Gemini and Salesforce to drive their business. Discover how Workspace empowers the future of work with Gemini integrated into how every role gets work done, boosting productivity and unlocking growth.