In this interactive community theatre session, seasoned Azure MVPs will share their most impactful lessons learned from building, scaling, and advocating for cloud-native solutions across industries. From navigating the complexities of hybrid architectures to driving adoption of emerging Azure technologies, this session distills real-world experience into actionable insights for developers, architects, and product managers.

Feeling overwhelmed by the Ignite agenda? Sit down with seasoned Microsoft MVPs who’ve done their homework and are ready to help you navigate the session catalog and share their can't-miss sessions. Whether you're new to Microsoft Ignite or just looking for expert guidance, this roundtable-style pod offers personalized support to help you curate a schedule that aligns with your goals. Come with questions, leave with a plan, and maybe a few new connections.

Connection Pods accommodate up to 15 people. Please RSVP and arrive at least 5 minutes before the start time, at which point remaining spaces are open to standby attendees.

Discover real-world examples of how generative AI is delivering tangible success across key industries – and where this technology is headed next. Hear from two experienced Google Cloud partners, EPAM and Persistent, as they share their experiences of harnessing the broad power of gen AI to solve niche challenges within traditional organizations.

Deutsche Bank's Cloud Centre of Excellence is shaping the cloud strategy, advising, supporting, and governing the migration of hundreds of applications to Google Cloud. With EPAM's assistance, we've identified pain points and improved the migration process, making it faster, more cost-effective, more consistent, and of higher quality, achieving a 70% reduction in design duration. Join us to learn practical steps to accelerate your own cloud migration journey.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Mars Wrigley shares how Google Cloud Cortex Framework, in partnership with EPAM Systems, accelerated their marketing measurement strategies. By using pre-built data connectors and models, Mars quickly ingested media data into the cloud, merging it with sales data from a key retailer. This enabled real-time insights into how media investments drove sales lifts. The solution created a foundation for cloud-based innovation, helping assign value to marketing strategies that drive tangible business results.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Be at the forefront of the gen AI revolution in 2025 by learning proven strategies to capitalize on opportunities with Google Cloud. Discover Google's go-to-market priorities, including Customer Engagement Suite, Search, AI agents, and Vertex AI Platform. Learn how to accelerate gen AI projects from proof-of-concept to production, with best practices for agentic AI & responsible AI development. Together, we can open up new revenue streams by building profitable AI offerings that engage customers, accelerate deals, and showcase real-world ROI.

Discover how enterprises are moving from automation to true AI autonomy. This session explores the vision for scalable, agentic platforms that deliver measurable business impact.

See Microsoft's Agent Framework in action, watch how autonomous agents orchestrate complex Know Your Customer processes while ensuring compliance and audit traceability. Experience seamless integration with Copilot Studio and Azure AI, showcasing rapid development of autonomous production-ready agentic workflows.