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Matt Jones

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Senior Product Marketing Manager Databricks

Matt is a Senior Product Marketing Manager at Databricks, where he leads go-to-market efforts for data streaming and DLT. He lives at the intersection of data, storytelling, and serial commas. Matt holds a BBA in Marketing from the University of Texas at Austin and an MBA from UCLA Anderson, and currently lives in his hometown of Austin, Texas.

Bio from: Data + AI Summit 2025

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Simplifying Data Pipelines With Lakeflow Declarative Pipelines: A Beginner’s Guide

As part of the new Lakeflow data engineering experience, Lakeflow Declarative Pipelines makes it easy to build and manage reliable data pipelines. It unifies batch and streaming, reduces operational complexity and ensures dependable data delivery at scale — from batch ETL to real-time processing.Lakeflow Declarative Pipelines excels at declarative change data capture, batch and streaming workloads, and efficient SQL-based pipelines. In this session, you’ll learn how we’ve reimagined data pipelining with Lakeflow Declarative Pipelines, including: A brand new pipeline editor that simplifies transformations Serverless compute modes to optimize for performance or cost Full Unity Catalog integration for governance and lineage Reading/writing data with Kafka and custom sources Monitoring and observability for operational excellence “Real-time Mode” for ultra-low-latency streaming Join us to see how Lakeflow Declarative Pipelines powers better analytics and AI with reliable, unified pipelines.