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Speaker

Brian Kracik

2

talks

Head of Networking, Distributed Cloud, and Telecom Product Marketing Google Cloud

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session
with Eric Parsons (Ericsson) , Brian Kracik (Google Cloud) , Sudharsan Srinivasan (Verizon) , Muninder Sambi (Google Cloud) , Scott Petty (Vodafone)

The telecom industry has always been critical to advancing how we communicate, work, and play, whether through creation of our mobile world or streaming through high bandwidth connectivity. In this session we will explore how communication service providers from around the globe are leveraging AI agents across their workforce, customer experience, field operations, network operations, and more.

Generative AI is changing the game, unlocking significant value across the communication service provider (CSP) value chain, and changing how CSPs and their customers interact with technology. Generative AI is enabling new monetization, network, and customer experience models. In this session we will share how Google Cloud is helping CSPs become an AI-driven Telecom. We will share how our CSPs customers are implementing gen AI to improve online self service, increase effectiveness of agent assisted interactions, create optimized next best offers, automate network operations, and ensure data security and compliance at scale.

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