Forget dashboards full of metrics—real insights start with asking the right questions. In this talk, we’ll go through a journey into how curiosity and bold questioning can flip your analytics game on its head. We will explore how to stop getting stuck in the weeds and start uncovering the insights that actually matter. It’s time to ditch the boring ‘data-driven’ buzzwords and get real about the power of smart, strategic questions. Ready to refresh the way you think about analytics?

In a world awash with data, numbers wield the power to enlighten or deceive. In this session, Ibrahim will explore the interplay between human bias and statistical storytelling.

With the current economic challenges, layoffs and budget cuts proofing the value of analytics and making the case of how it could be used to bring value to organizations is of an increasing importance. In this talk Ibrahim will cover this topic and will suggest a framework and ways of working to proof and communicate that value.

The pace of change in the analytics sector increased dramatically since 2012 with tons of new tools, paving the way to the birth of the Modern Data Stack. The rapid explosion of tools is met with a rapid explosion of restrictions, challenging the status quo of data collection, processing and storage. How does that reflect on Analytics and its future?