It sometimes seems like there must be a Moore's Law of marketing technology (or "martech," as the cool kids call it, and our site is on a .io domain, so we're definitely the cool kids) whereby the number of platforms available doubles every 6 to 8 weeks. And, every couple of months, it seems, a whole new category emerges. From CMS to DAM to CRM to TMS to DMP to DSP to CDP, it's an alphabet soup of TLAs that no one can make sense of PDQ! On this episode, Michael, Moe, and Tim sat down with the man who coined the name for one of those categories back in 2013: David Raab, the founder of the CDP Institute! It was a lively chat about the messy world of vendor overload and how to frame, assess, and successfully manage martech stacks. For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.

Send us a text On this episode of Making Data Simple, host Al Martin chats with David Townsend, the head of design for IBM Data and AI. Before IBM, David was working as the design director, brand components and user experience for General Motors. His areas of design include multi-cloud, machine learning, AI, data visualization and augmented reality. Listen to learn about IBM design thinking and more.

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Show notes:  00:00 - Check out Making Data Simple on YouTube and SoundCloud. 00:05 - Connect with Producer Steve Moore on LinkedIn and Twitter. 00:10 - Connect with Producer Liam Seston on LinkedIn and Twitter. 00:15 - Connect with Producer Rachit Sharma on LinkedIn. 00:20 - Connect with Producer Lana Cosic on LinkedIn. 00:25 - Connect with Host Al Martin on LinkedIn and Twitter. 00:40 - Connect with David Townsend on LinkedIn. 06:35 - What is ICP for Data? 18:10 - What is Offering Management (OM)? 34:30 - What is Design Thinking? Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

In this podcast, Steve Goldbach & Geoff Tuff from Deloitte sat with Vishal to discuss their recently released book "Detonate". They shared their insights on a cleaner way to create strategies for a future proof and transformation friendly organization. Their tactical suggestions go a long way in helping install a robust strategy to increase responsiveness. Timeline: 0:29 The author's journeys. 4:30 Motivation behind writing "Detonate". 8:31 Getting rid of best practices. 12:08 Relevance of "Detonate" for data ops employees. 14:28 Detonate mindset. 22:17 Fixing orthodoxies. 26:19 How can "detonate" serve different kinds of companies? 32:50 Reason behind failing companies. 36:02 Existing company culture vs. detonate mindset. 39:15 "Failure is not ok". 45:10 Aha moments while writing "Detonate". 47:35 The animations in "Detonate". 49:33 Selling the detonate mindset. 52:13 What's next in detonating mindset? 53:54 Steven's and Geoff's favorite reads. 58:15 Key takeaways.

Steve / Geoff's Recommended Read: Geoff's suggestion: Cloud Atlas: A Novel by David Mitchell The Opposable mind https://amzn.to/2rA5BAV The Last Days of Night: A Novel by Graham Moore https://amzn.to/2rAvErB

Steve's suggestion: Thinking, Fast and Slow by Daniel Kahneman https://amzn.to/2ryIx5C The Opposable Mind: How Successful Leaders Win Through Integrative Thinking by Roger L. Martin https://amzn.to/2Kds7Y2 The Big Short: Inside the Doomsday Machine by Michael Lewis https://amzn.to/2KaFgRI

Podcast Link: https://futureofdata.org/solving-futureoforgs-with-detonate-mindset-by-steven_goldbach-geofftuff-futureofdata/

Geoff's Bio: GEOFF TUFF is a principal at Deloitte and a senior leader of the firm’s Innovation and Applied Design practices. In the past, he led the design firm Doblin and was a senior partner at Monitor Group, serving as a member of its global Board of Directors before the company was acquired by Deloitte. He has been with some form of Monitor for more than 25 years. He holds degrees from Dartmouth College and Harvard Business School.

Steve's Bio: STEVEN GOLDBACH is a principal at Deloitte and serves as the organization’s chief strategy officer. He is also a member of the Deloitte U.S. executive leadership team. Before joining Deloitte, Goldbach was a partner at Monitor Group and head of its New York office. Goldbach helps executives and their teams transform their organizations by making challenging and pragmatic strategy choices in the face of uncertainty. He is an architect, expert practitioner, and teacher of the variety of strategy methodologies developed and used by Monitor Deloitte over the years. Serving clients in many industries, including consumer products, telecommunications, media, and health care, Goldbach helps companies combine rigor and creativity to create their own future. He holds degrees from Queen’s University at Kingston and Columbia Business School.

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