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"Uncharted": Building a Semantic Layer + MCP to Map 1.7M Songwriter Connections with Claude Code.
2025-11-05 · 16:30
Sam Alexander
– AI Engineer
@ Knapsack
In 2018, the Music Modernization Act setup the The Mechanical Licensing Collective (MLC) which also makes it database of musical works catalog of song writer data public. Using this unprecedented treasure trove of songwriting data & modern local data tools, I ask the "question": can small data tools allow a single person to map the pop songwriter family tree – and connect the dots from kanye west to taylor swift? |
Small Data SF 2025
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Shilling Attacks on Recommender Systems
2025-11-05 · 14:11
Aditya Chichani
– senior machine learning engineer
@ Walmart
,
Kyle Polich
– host
In this episode of Data Skeptic's Recommender Systems series, Kyle sits down with Aditya Chichani, a senior machine learning engineer at Walmart, to explore the darker side of recommendation algorithms. The conversation centers on shilling attacks—a form of manipulation where malicious actors create multiple fake profiles to game recommender systems, either to promote specific items or sabotage competitors. Aditya, who researched these attacks during his undergraduate studies at SPIT before completing his master's in computer science with a data science specialization at UC Berkeley, explains how these vulnerabilities emerge particularly in collaborative filtering systems. From promoting a friend's ska band on Spotify to inflating product ratings on e-commerce platforms, shilling attacks represent a significant threat in an industry where approximately 4% of reviews are fake, translating to $800 billion in annual sales in the US alone. The discussion delves deep into collaborative filtering, explaining both user-user and item-item approaches that create similarity matrices to predict user preferences. However, these systems face various shilling attacks of increasing sophistication: random attacks use minimal information with average ratings, while segmented attacks strategically target popular items (like Taylor Swift albums) to build credibility before promoting target items. Bandwagon attacks focus on highly popular items to connect with genuine users, and average attacks leverage item rating knowledge to appear authentic. User-user collaborative filtering proves particularly vulnerable, requiring as few as 500 fake profiles to impact recommendations, while item-item filtering demands significantly more resources. Aditya addresses detection through machine learning techniques that analyze behavioral patterns using methods like PCA to identify profiles with unusually high correlation and suspicious rating consistency. However, this remains an evolving challenge as attackers adapt strategies, now using large language models to generate more authentic-seeming fake reviews. His research with the MovieLens dataset tested detection algorithms against synthetic attacks, highlighting how these concerns extend to modern e-commerce systems. While companies rarely share attack and detection data publicly to avoid giving attackers advantages, academic research continues advancing both offensive and defensive strategies in recommender systems security. |
Data Skeptic |
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🎙️ Marketing to the Human Brain: Scarcity, Psychology & Taylor Swift Tickets with Dr. Mindy Weinstein {Replay}
2025-04-02 · 07:00
Dr. Mindy Weinstein
– Founder and CEO
@ Market MindShift
,
Al Martin
– WW VP Technical Sales
@ IBM
Send us a text ✨ Updated April 1, 2025 What do Tickle Me Elmo, bourbon, and Taylor Swift tickets have in common? Scarcity. And in the world of marketing, it's one of the most powerful forces you can harness. This week, we’re throwing it back to one of our most insightful interviews — a conversation with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, marketing professor at Grand Canyon University, Columbia Business School, and Wharton, and author of The Power of Scarcity. We dig into: The psychology behind scarcity and why it drives us to act nowThe four types of scarcity (you’ll want to write these down!)How top brands — and yes, bourbon sellers — use scarcity to spark actionWhy "reaching humans" in digital marketing is more nuanced than everHow you can ethically and effectively use scarcity to boost business results📚 About the Book: In The Power of Scarcity, Dr. Weinstein combines her background in marketing and psychology to break down how scarcity messaging influences decision-making — and how you can leverage it to drive revenue, deepen loyalty, and create urgency without manipulation. With research, real-world examples, and interviews from brands like McDonald’s and 1-800-Flowers, it’s a must-read for anyone looking to up their marketing game. 📌 Timestamps: 01:41 Meet "Marketer" Mindy Weinstein 04:42 Technology in Marketing 07:50 One of the top women in digital marketing 09:12 The Power of Scarcity 19:16 The Four Types of Scarcity 20:41 Bourbon Scarcity 21:47 Businesses Leveraging Scarcity 🧠 Connect with Dr. Weinstein: 🔗 LinkedIn: linkedin.com/in/mindydweinstein 📘 Book: persuasioninbusiness.com 🌐 Website: marketmindshift.com 🎧 Originally aired: Season 7, Episode 5 Want to be featured on Making Data Simple? Drop us a note at [email protected] and tell us why you should be next! Hosted by Al Martin, WW VP Technical Sales at IBM — where we explore cutting-edge tech, business innovation, and the human side of leadership... all while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. |
Making Data Simple |
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Swifty GenAI - Chatting with Taylor Swift Lyrics
2024-08-20 · 17:00
GenerativeAI is great at natural language processing. Taylor Swift is great at natural language expression. Together they're a case study in the power of language. We'll use an LLM to build a knowledge graph from Taylor Swift lyrics, extracting themes and topics which we'll then be able to ask questions about.You'll learn about:
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Swifty GenAI - Chatting with Taylor Swift Lyrics
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Dr. Mindy Weinstein
– Founder and CEO
@ Market MindShift
,
Al Martin
– WW VP Technical Sales
@ IBM
Send us a text This is always a good interview; an interview from last year with Dr. Mindy Weinstein discussing how we try to reach humans through digital marketing, and the power of scarcity. I am reminded of this concept every time I look at the resell price of Taylor Swift tickets. Marketing : The Power of Scarcity with Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing. Original episode season 7 Episode 5. 01:41 Meet "Marketer" Mindy Weinstein04:42 Technology in Marketing07:50 One of the top women in digital marketing09:12 The power of scarcity19:16 Four types of scarcity20:41 Bourbon scarcity21:47 Businesses leveraging scarcityLinkedIn: linkedin.com/in/mindydweinstein Website: https://www.persuasioninbusiness.com/book, https://www.marketmindshift.com/ Summary of Dr. Weinstein's book: Drive revenue and grow your business by using the powerful concept of scarcity Scarcity isn't just one of the key principles of influence, it's arguably the most powerful―invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scalped for $7,000 apiece. And yet, for all its power, scarcity is a principle that's little understood, even as it's frequently employed in sales and marketing campaigns. Research on scarcity is published mainly in academic journals, not easily accessible to the mainstream public, and often written from an economic, rather than psychological, point of view. In The Power of Scarcity, Dr. Mindy Weinstein leverages her deep expertise in both marketing and psychology to reveal how this influence principle can be used to boost sales, win negotiations, spark action, develop community, build customer loyalty, and more. As a digital marketer and doctor of philosophy in psychology, she brings both practical and academic insights to explain the psychology behind scarcity, why it has such an immense impact on decision making, and how, used correctly and ethically, it can influence the people who buy your products or services. In these pages, you'll gain a deeper understanding of why and how scarcity works in business, and specifically how different types of scarcity messages―supply related, demand related, time related or limited edition―affect our brains. You'll see it in action from multiple perspectives, through case studies, research findings, and eye-opening interviews with current and former executives (from brands that include McDonald’s, Harry & David, and 1-800-Flowers), as well as real-life customers' firsthand experiences. For anyone involved in sales and marketing today, The Power of Scarcity is a rare find, combining the best research on the subject as well as hands-on, tactical ways to apply the psychology behind it to knowledgeably harness that power to bolster your business. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. |
Making Data Simple |
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Taylor Swift enjoys Chinese success on QQ Music, with R3HAB set to in the near future with Tencent
2019-09-20 · 04:00
Alan Walker
– DJ/Producer
@ Liquid State (ambassador)
,
Taylor Swift
– Singer/Artist
@ Republic Records
,
Jason Joven
– host
@ Chartmetric
,
R3HAB
– DJ/Producer
@ Liquid State
2019-09-20 // Taylor Swift enjoys Chinese success on QQ Music, with R3HAB set to in the near future with Tencent Highlights If the 2000s belonged to 50 Cent, the future belongs to Tencent. We’ll check out a few Western artists who are active in the Chinese market, and how the tech conglomerate may matter to them in the near future.Mission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.Chartmetric’s social media handle is Chartmetric, no “S ”- follow us on LinkedIn, Instagram, Twitter, and Facebook- we’re always posting fun music facts, we’d love to hear from you!DateThis is your Data Dump for Friday, Sept. 20, 2019.Taylor Swift enjoys Chinese success on QQ Music, with R3HAB set to in the near futureMusic Business Worldwide yesterday reported on Tencent, the giant Chinese tech company responsible for running the massively popular WeChat messaging platform with over 1B users and related music streaming app QQ Music, with over 650M active monthly users. One piece highlighted how Tencent is reportedly in talks to buy 10 to 20% of Universal Music Group, in a move that would surely be a boon for all artists operating with the major label.Some already there don’t need it! Looking at the QQ Music Western chart for this week, one of their artists under the Republic Records imprint is already enjoying her access to Chinese music fans, an artist by the name of Taylor Swift.While Tay Tay isn’t in the Top 20 this week, she does have by far the most tracks on the 100 track chart, placing 17 tracks of her recent Lover album onto the list.This obviously suggests that her entire album is getting quite an amount of attention on the platform, rather than just a few hits like Camila Cabello at 3 tracks or Ed Sheeran at 2.She’s not the only artist with new album release doing well there however, as Post Malone placed seven of his 17-track album Hollywood’s Bleeding in the QQ Western Top 100 and showing that Chinese fans are into trap just as much as pop music.Someone who doesn’t show up on the QQ Chart this week but may be doing so very soon is Dutch-Moroccan DJ/producer R3HAB, who just signed to Tencent’s joint venture label with Sony, named Liquid State.The Hong-Kong based electronic-focused label must be excited to host the international artist’s content in the Chinese market, as he’s played at least five live shows on the mainland this year, the last three being in Shanghai, Harbin and Chengdu, according to Songkick data.R3HAB’s exposure on Spotify and YouTube has been mostly European, getting most of his streams from cities like Amsterdam, Oslo, Warsaw and Paris, but the electronic sound does indeed lend itself to a global audience, just like Liquid State “ambassador” Alan Walker can attest to.The British-Norwegian DJ has an almost 35% Instagram follower demographic from Asia, over 30% of them hailing from Indonesia and India alone and accounting for over 2M followers in those markets.So with Liquid State and Tencent now in his corner, it looks like R3HAB could very well start exhibiting Taylor Swift-like success there, because with over 83% of the Chinese music market controlled by Tencent, the promotional advantages will be plenty.Outro That’s it for your Daily Data Dump for Friday, Sept. 20, 2019. This is Jason from Chartmetric.Free accounts are available at chartmetric.com And article links and show notes are at: podcast.chartmetric.comHappy Friday, have a great weekend, and we’ll see you next week! |
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Tool, Metal’s Growth, and the Future of the Album
2019-09-11 · 04:00
Jason Joven
– host
@ Chartmetric
Highlights When was the last time you got your face melted with some heavy metal? Well, distributor TuneCore says it was probably during 2018 and American alt-metal group Tool says it’s right now on the Billboard 200 chart.Mission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.Chartmetric’s social media handle is Chartmetric, no “S ”- follow us on LinkedIn, Instagram, Twitter, and Facebook- we’re always posting cool music tidbits for your knowledge! And here’s more.DateThis is your Data Dump for Wednesday, Sept. 11, 2019.Tool, Metal’s Growth, and the Future of the AlbumYesterday, digital distributor TuneCore released some Q1 2019 statistics stating that $83M USD was earned by its artists, bringing their total distribution revenue to over $1.5B all-time.However, one of its finer details caught the eye of some music outlets like Consequence of Sound: the Heavy metal genre sported a 154% increase in streams and downloads in 2018, outdoing the next four genres J-Pop at a 133%, R&B/Soul at 68% and K-Pop at 58%.While the 2018 data might feel a little outdated, how about this week of September 14th, when American alternative metal band Tool debuted in the #1 Billboard 200 album chart like they were a Billie Eilish / Drake super-group. Tool’s new album “Fear Inoculum” breaks all of the pop and hip-hop’s rules, as it was 13 years in the making for the progressive metal act and according to Billboard:“...a now-rare example of a No. 1 album without…” a concert redemption offer, pre-order promotion, or merchandise bundle.Tool amazingly relegated Taylor Swift’s “Lover” album to the #2 slot on the Billboard chart, and the band is currently ranked 679th overall according to Chartmetric’s Cross-Platform Performance ranking as of yesterday.Tool’s Neighboring Artists who are ranked similarly include Reggaeton artist Arcangel, Pop crooner Alec Benjamin and Rap duo Rae Sremmurd.Now given Tool’s smashing album success this week, you’d expect to see them similarly trouncing their fellow artists with similar music metrics.However, the opposite is the case: Tool only wields 830K Spotify followers, while Rae Sremmurd has over 5.1M and Arcangel has over 3.8M.Similarly, both artists also trounce Tool with regard to Spotify Monthly Listeners -- the rap and reggaeton stars are collecting almost 11M unique streamers on the Swedish platform while Tool only has half that.But that’s why it’s important to take into account more hits-driven artists vs. album-driven artists: Tool’s fans have long known they don’t go by industry rules and that’s part of why they love them.Six of the new album’s ten tracks clock in over 10 minutes each and the packaged CD released with a 4-inch HD screen inside of it to play its visual arts-driven music videos to their fans that bought it.So while no single Tool songs are appearing on Apple Music or Amazon track charts, the album sits at No. 14 on Apple’s Album charts and leading their Rock one. They also take No. 17 on Amazon’s Album charts and No. 1 on its Rock chart.This breaks the normal correlation between each platform’s track and album charts...which just goes to show that Tool is doing things their way, in a big way.As most music markets continue to digitize away from the physical world, Tool is showing that while the album format still has its charms, they are likely also benefitting from a rising tide where metal fans are digitizing themselves.Outro That’s it for your Daily Data Dump for Wednesday, Sept. 11, 2019. This is Jason from Chartmetric.Free accounts are available at chartmetric.com And article links and show notes are at: podcast.chartmetric.comHappy Wednesday, and we’ll see you on Friday! |
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Taylor Swift’s ‘Lover’, Celso Piña’s Passing, and Monsta X’s Big Win
2019-08-23 · 04:00
Rutger
– host
@ Chartmetric
Highlights Follow us around the world as we examine T. Swift’s album drop, remember a Mexican cumbia legend, and recognize Korea’s finest through the market coverage lens.Mission Good morning, it’s Rutger here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.We’re on the socials at “chartmetric” — that’s Chartmetric, no “S.” Follow us on LinkedIn, Instagram, Twitter, or Facebook, and talk to us! We’d love to hear from you.DateThis is your Data Dump for Friday, August 23rd, 2019.Taylor Swift’s ‘Lover’, Celso Piña’s Passing, and Monsta X’s Big WinWe’re going around the world today, covering T. Swift’s fresh album drop, the late Mexican cumbia legend Celso Piña, and Monsta X’s multiple wins at the SOBA Awards.Taylor Swift’s “Lover”Leading up to the highly anticipated album release, Swift’s Chartmetric rank is holding strong at No. 3 and and her Spotify Popularity Index is at 93 out of 100.Her “Lover” lyric video is No. 3 on top YouTube playlist Popular Music Videos but, interestingly, not on TikTok’s Top 200 Tracks at all.Still, #LoverTOMORROW was trending on Twitter on Thursday, and Swift made headlines with her upcoming CBS Sunday Morning interview, where she reportedly claims that she’ll be re-recording her entire catalog -- you know the one that Scooter Braun and Ithaca Holdings now hold rights to.Talk about a metadata nightmare.But I digress, scrolling down to the charts section of T. Swift’s profile on Chartmetric“You Need to Calm Down,” which was released on June 14, has been performing best on Amazon, Shazam, and Deezer charts.“The Archer,” which was released on July 23, is, comparatively speaking, not doing well across platforms, and it’s slowly sinking on the charts, in fact.“Lover,” released Aug. 16, is on the rise on Shazam, and it generally scores somewhere between the other two singles on the charts.An interesting way to track her regional success -- especially now that her album is hot off of the press -- is to look at top countries and cities by market coverage.In other words, the ratio of listeners or views an artist has reached over the maximum available listeners in the region.For Spotify cities by monthly listeners, for instance, Taipei, Kuala Lumpur, Manila, Bangkok, Arlington (TX), and Minneapolis are Swift’s current top cities by market coverage, giving her plenty of saturation in Southeast Asia.For YouTube Views by country, Northern Mariana Islands, Canada, Myanmar, Australia, New Zealand, and Sweden rule, truly marking her international status.And for YouTube views by cities, Sugar Land (TX), Quincy (MA), San Ramon (CA), Alexandria (VA), Brighton (NY), and San Marcos (CA) are all definitively American cities winning out here.Celso Piña’s PassingNow, heading South a bit, we change gears for some tragic news: Mexican Cumbia legend Celso Piña died of a heart attack on Thursday. He was 66.According to the Los Angeles Times, “Piña was a pioneer, known for his fusion of cumbia and tropical sounds as a base, combining them with all kinds of popular genres from the north, to sonidero, ska, reggae, rap, hip-hop, among others.”He first came to prominence in Monterrey, Mexico, and went on to snag Grammy Award nominations in the Best Contemporary Tropical Album and Best Alternative Artist categories in 2002.His last solo studio album, “Sin Fecha de Caducidad,” is a decade old now, but he still maintains almost a million monthly Spotify listeners. His top cities by market coverage on Spotify and YouTube are pretty exclusively Mexican, and his top countries are largely Latin American, but the USA does pull the No. 2 spot when it comes to market coverage for YouTube views by country.We’ll continue to keep the memory and the music alive, Chief of the Bell. Rest in peace.Monsta X’s Big WinSpinning the globe again, we land in South Korea, where Day 1 of the Soribada Best K-Music Awards, aka the SOBA Awards, wrapped on Thursday.Based on data from Korean peer-to-peer file sharing service Soribada, the ceremony recognizes some of the top Korean performers.This year, hip-hop boy band Monsta X were standout stars, winning Best Artist of the Year and the Soribada New Wave Award and trending on Twitter as a result.It was perfect timing for their Aug. 21 album release, Phenomenon.Similar to Piña’s hometown market coverage data bias, Monsta X’s Spotify monthly listeners and YouTube views by cities are largely East or Southeast Asian -- especially Korean, naturally.With YouTube views by country, however, Sweden takes No. 2, Germany No. 4, Bulgaria No. 5, and Estonia No. 6. Looks like Monsta X might be able to add a few stops to their upcoming world tour?OutroThat’s it for your Daily Data Dump for Friday, August 23rd, 2019. This is Rutger from Chartmetric.Free accounts are available at chartmetric.com And article links and show notes are at: podcast.chartmetric.comHappy Friday, have a great weekend, and we’ll see you next week! |
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Data Predictions for the 2019 MTV Video Music Awards (VMAs)
2019-07-24 · 04:00
Jason Joven
– host
@ Chartmetric
Highlights The MTV Video Music Awards are back for 2019 and the ballots are open! We’ll take a look at who’s up for what and from a data perspective, who might win!Mission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.We’re on the socials at “chartmetric”, that’s Chartmetric, no “S ”- follow us on LinkedIn, Instagram, Twitter, or Facebook, and talk to us! We’d love to hear from you.DateThis is your Data Dump for Wednesday, July 24th, 2019.VMAsThe 2019 MTV Video Music Awards take place in New Jersey’s Prudential Center on Aug 26th.Started in 1984, the 36th installment of the annual ceremony will continue to draw together the music industry’s brightest stars, and their biggest fans, to celebrate the music video medium.Voting for performer categories have been open to the public since 2006, and for 2019, the virtual ballots will be open until Aug. 15.Looking at the artists with the most nominations, the data is very clear that the ceremony is about the biggest stars today:Coming out with 10 nominations each are Ariana Grande and Taylor Swift, Billie Eilish with 9 and Lil Nas X with 8. This is for the performer categories, of which there are 14, while professional category voting (such as Best Art Direction) are closed off to qualified personnel.All four of these artists have Spotify Popularity Indices higher than 92, Monthly Listener counts above 39M, and Chartmetric rankings of 20 or above.Interestingly, their YouTube subscriber counts vary widely, with Grande and Swift with 36M and 34M each, Eilish at 16M and Lil Nas X around 4.5M.Since subscriber count on YouTube reflects a long-term public interest in an artist, and to a certain degree, the seniority of any creator, it says something about how MTV nominates its artists, which seems to be a closed process.By nominating Grande and Swift the most, who have both been active since 2008 and 2004 respectively, it’s nodding to the more veteran players in the industry.But with Eilish and Lil Nas X, who have been active only since 2015 and 2018, it understandably shows the awards to also be a measurement who’s hot now.But who will win what? What are your predictions, Chartmetric?Well, we can’t say for sure, but what we can do is pretend certain metrics are the best predictors for each category.For example, if Video of the Year came down to straight YouTube views, Lil Nas X and Billy Ray Cyrus’ “Old Town Road (Remix)” would leave everyone else in the dust at 551M views, several steps ahead of the #2 runner up, which would be Eilish’s “bad guy” at 406M.If Song of the Year came down to Spotify Monthly Listeners, then it’d be (surprise, surprise) Lil Nas X again at 48M and then Drake as runner-up with 45M.Finally, if Artist of the Year came down to Chartmetric’s Cross-Platform Performance ranking, then the winner would be Shawn Mendes, who’s ranked #3 in our systems, with Ariana coming in 2nd in the MTV category with an 11th Chartmetric CPP ranking.But who knows which artists the people will vote for next month, we’ll just have to tune in and see!Outro That’s it for your Daily Data Dump for Wednesday, July 24th 2019. This is Jason from Chartmetric.Free accounts are at chartmetric.comAnd article links and show notes are at: podcast.chartmetric.comHappy Wednesday, and we’ll see you Friday! |
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Taylor Swift: Track Comparison Before and After Big Machine Label Group
2019-07-02 · 04:00
Jason Joven
– host
@ Chartmetric
Highlights “Scooter Braun's Ithaca Holdings Acquires Scott Borchetta's Big Machine Label Group” is what Sunday’s official press release reads, we’ll take a look at a sample of Swift’s data while on Big Machine and on Republic RecordsMission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.DateThis is your Data Dump for Tuesday, July 2nd, 2019.Taylor Swift: Before and After Big MachineThe music business’ latest media frenzy revolves around a music mogul acquiring a top music star’s catalog.This is reminiscent of how in 1985, the late King of Pop, Michael Jackson, acquired the Beatles’ catalog of song copyrights, after receiving advice from Paul McCartney himself that music publishing was a great business to get into.Current music executive Scooter Braun and his Ithaca Holdings media company purchased Nashville-based Big Machine Label Group, Taylor Swift’s former label, for lots of money. This was announced over the weekend.Big Machine’s assets include Swift’s catalog up through 2017’s “Reputation”.She signed to UMG’s Republic Records in 2018, and now owns her own future masters starting with the album “Lover”.While we don’t have data on the controversy, we can look at two tracks: one from Swift’s Big Machine era, and one from her Republic Records era.The former is “Look What You Made Me Do” from 2017’s “Reputation” album while the latter is the first single from the 2019 album “Lover,” “You Need to Calm Down”.Big Machine-owned “Look What You Made Me Do”...was released almost two years ago in August 2017.Currently at a 75 out of 100 Spotify Popularity Index (or SPI), it was at 91 SPI in Nov 2018.The track is on 1.6K Spotify playlists, 17 of them editorial including the This Is: Taylor Swift playlist.......while it also has a current spot on 77 Apple Music playlists and 27 Amazon playlists, all editorial for the latter case.In her Republic-era, “You Need to Calm Down”...was released just two weeks ago in June 2019.Currently at 92 SPI, it’s on less total Spotify playlists at 1.1K, but is on more editorial at 94, which makes sense since it’s relatively a brand new release.It’s on almost three times as many Apple Music playlists at 202, and 3.5x as many Amazon playlists at 98.So is it fair to say that the Republic era is “better”? Not necessarily- again, it’s just a newer track and her Big Machine track was in the middle of her 2014-2018 Spotify absence, limiting a big part of her data profile.But what this kind of side-by-side track comparison CAN do is help you evaluate how well tracks do under different promotional strategies, label teams or simply with different types of music.Hope it’s useful.Outro That’s it for your Daily Data Dump for Tuesday, July 2nd, 2019. This is Jason from Chartmetric.Free accounts are at chartmetric.comAnd article links and show notes are at: podcast.chartmetric.comHappy Tuesday, and we’ll see you tomorrow! |
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Honoring D-Day With Popular Normandy Locals in Rouen, France
2019-06-06 · 04:00
Rutger
– host
@ Chartmetric
2019-06-06 // Excursion Thursday: Honoring D-Day With Popular Normandy Locals in Rouen, France HighlightsIt’s Excursion Thursday, and in honor of D-Day, we’re heading to Rouen, France, to see which Normandy locals are the most popular right now.Mission Good morning, it’s Rutger here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.DateThis is your Data Dump for Thursday, June 6th, 2019.Excursion Thursday: Honoring D-Day With Popular Normandy Locals in Rouen, FranceOn this D-Day edition of Excursion Thursday, which marks 75 years since the Normandy landings during World War II, we’re heading to Normandy’s capital, Rouen, France, to see which Normandy locals are the most popular right now.During the Middle Ages, Rouen was one of the most important cities in Europe, and in 1944, it was left in ruins in the aftermath of D-Day operations. Today, the city has a population of somewhere around 112,000, and its most notable current or former local from the music world is 19-year-old tropical house DJ and producer Petit Biscuit — remember him from Monday’s episode?He’s currently the 685th most popular artist on Spotify according to monthly listeners and is ranked a bit more than 2,000th across Spotify, YouTube, Deezer, SoundCloud, Instagram, Facebook, Wikipedia, and Twitter, according to our new Cross-Platform Performance, or CPP, score. While Kanka’s “deep and hypnotic bass” has him at around 36,000th when it comes to monthly Spotify listeners, across all platforms, the dub star is at around 89K, according to CPP.Indie pop outfit Tahiti 80, who formed while students at the University of Rouen, are arguably the more popular locals, with a Spotify monthly listener rank that’s barely higher than Kanka’s, but with a CPP ranking of around 25K, that puts them some 63,000 spots ahead of fellow compatriot Kanka and almost 23,000 spots behind Rouen comrade Petit Biscuit.Rouen indie rockers La Maison Tellier seem to have a bit more uniformity between their Spotify monthly listener rank of 48K and their CPP ranking of around 59K.Outside of Normandy, Parisian DJ David Guetta is ranked 18th on Spotify but 9th according to CPP, and Parisian legend Serge Gainsbourg is in the mid 5,000s and around 3,000th.And for a little global perspective, Taylor Swift is ranked 16th on Spotify but 5th according to CPP, Beyonce is 46th and 15th, Ariana Grande is 9th and 2nd, and the Beatles are 114th and 103rd. Keep in mind, however, that there are an estimated 1.5 million artists in this data pool, so even Kanka’s CPP rank of almost 89,000 puts him in the top 6 percent.Not too shabby.OutroThat’s it for your Daily Data Dump for Thursday, June 6th, 2019. This is Rutger from Chartmetric.Free accounts are at app.chartmetric.com/signupAnd article links and show notes are at: podcast.chartmetric.com.Happy Thursday, thank you to all of our veterans out there, and see you tomorrow! |
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2019-05-29 // Winner Wednesday: Does SoundCloud Have More Edge?
2019-05-29 · 04:00
Rutger
– host
@ Chartmetric
Highlights It’s Winner Wednesday, and we’re scanning the top of the SoundCloud and QQ Music charts to see what moods are winning out on two very different streaming platforms. Mission Good morning, it’s Rutger here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.Date This is your Data Dump for Wednesday, May 29th, 2019.Winner Wednesday: Welcome back to this week’s Winner Wednesday, where we’re scanning the SoundCloud and QQ Music charts to see what song valences are winning out on those two very different streaming platforms.First, what the heck is valence? Think of it as the mood or emotional quality of a track. With high valence songs, there’s going to be more positive or cheerful energy, and low valence songs are going to sound a bit more negative, sad, or angry. In other words, 100 percent valence suggests a song might be the happiest you’ve ever heard. 0 percent valence suggests it’s going to be downright depressing.Note that we measure valence irrespective of lyrical content, so there’s plenty potential for a low valence song to have uplifting lyrics, but that’s not typically the case. Looking at the top of the SoundCloud charts for May 18-24, there’s a clear and unsurprising frontrunner when it comes to genre: hip-hop. In fact, the genre overwhelms the Top 100 consistently, making the Swedish-founded streaming service almost exclusively important to the rap scene. Why does this matter for valence? SoundCloud was crucial for helping niche sub-genres like emo rap and trap — both of which tend to be characterized by melancholy — go mainstream. So much so, in fact, that dark and gritty “SoundCloud rap” has become a genre altogether. So, is it borne out in the data? For the most part, yes. At No. 1, “Shotta Flow” by NLE Choppa has a 45 percent valence measurement; at No. 3, “Old Town Road” by Lil Nas X is at 47 percent; and if we dip down to No. 4 and No. 5, “Pop Out” by Polo G featuring Lil TJay is only at 25 percent and Earfquake by Tyler, the Creator is only at 41 percent. The outlier here is “Suge” by DaBaby, which is at No. 2 with 85 percent valence. And that brings us to Chinese streaming service and Tencent subsidiary, QQ Music. Looking at the platform’s Western Music Chart behavior during a similar timeframe, pop and dance are the genre frontrunners, with 50 of 96 songs tagged with those genre identifiers. Here, hip-hop only accounts for eight. With pop and dance frontloading QQ Music’s Western Music Chart, you’d probably expect high valence songs at the top. Would you be right?“Me!” by Taylor Swift featuring Panic! At the Disco’s Brendon Urie, “Rescue Me” by One Republic, and “If I Can’t Have You” by Shawn Mendes hit the high notes here with 66, 64, and 82 percent valence measurements, respectively. But Carly Rae Jepsen and Lana Del Rey, at No. 4 and No. 5, bring out our sensitive side with 37 and 45 percent. Taking the average valence of the top five on each of these charts gives us a total score of 48.6 percent valence for SoundCloud. QQ Music, meanwhile, is a bit less moody at 58.8 percent valence. So, does SoundCloud have more edge? We can’t say that definitively across the board, but we can say that the top of the SoundCloud Chart is less positively valenced than the top of QQ’s Western Music Chart when it comes to mood — and it’s all in the genres each streaming service caters to, which might suggest something about audience geography. Does China have a bigger appetite for happy pop than Westerners with a palette more open to edgy rap?Outro That’s it for your Daily Data Dump for Wednesday, May 29th, 2019. This is Rutger from Chartmetric.Free accounts are at app.chartmetric.com/signupAnd article links and show notes are at: podcast.chartmetric.com.Have a winning Wednesday, see you tomorrow! |
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2019-05-16 // Where the heck is Quezon City?
2019-05-16 · 04:00
Jason Joven
– host
@ Chartmetric
HighlightsIt’s Excursion Thursday and we’ll be exploring the music tastes of not London, not New York, not LA….but Quezon City. Don’t know where that is? Well, pack your bags.Mission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.DateThis is your Data Dump for Thursday May 16th 2019.Excursion Thursday: Quezon CityWe’re trying out a new segment called Excursion Thursday where we explore the music profile of a city or region and see what’s good.And for kicks, let’s start out with a city you may frequently see in your own streaming platform data but may not be that familiar with: Quezon City in the Philippines.If you’re not familiar with the Philippines, it’s a country in SE Asia. South of Taiwan, east of Vietnam, and north of Indonesia.It’s really thousands of islands that also feature two official languages: Tagalog and English. This is obviously important for the Western music market and definitely a factor in why the Philippines can play a huge part in how English language artists fare in the region.For example, American singer Khalid currently has the most Spotify monthly listeners on the entire Swedish platform at 49.6M.While his most popular Spotify cities are LA and London at 1M monthly listeners, and Chicago, Dallas and NYC between 800K to 1M...Quezon City silently pulls up in the #6 spot with a whopping 769K monthly listeners. Not bad for a city you might have not known about.Examples in other genres include rapper Travis Scott pulling 202K local monthly listeners and English pop rockers the 1975 featuring 126K themselves.Now, Quezon City sits adjacent to Manila, the country’s capital, and loosely speaking, is what Orange County is to Los Angeles, or what Brooklyn is to Manhattan: a bigger, heavily populated extension of its more popular sister city.Besides the language connection, part of what is likely driving such strong streaming activity specific to Quezon City is the fact that two of the country’s most popular universities- the University of the Philippines Diliman and Ateneo de Manila- are also located here.Some of the top artists by YouTube video daily views show more of a regional focus: K-pop supergroup BLACKPINK currently has 496K local daily views, BTS 215K and Korea/Japan-focused girl group TWICE at 136K.However Western artists still stand toe to toe, with Taylor Swift at 253K local daily views, Post Malone coming in at 127K and Brad Kane at 241K.Wait what? Who’s Brad Kane, you say? Well, if you were around for the original Disney animated movie Aladdin in 1992, he was the original singing voice for main character on the soundtrack.And how does this make sense in Quezon City? Well, if you don’t have any Filipino friends, suffice it to say that karaoke is a national pastime, and well, practicing the Disney hits are probably a part of what’s going on here.Now when it comes to Instagram, this is a whole other world. While in the States, Instagram is the natural social media backdrop to the music industry, Western artists just aren’t that popular for Quezon City citizens.As a matter of fact, the first Western music artist that shows up on our top followed IG artists is Hailee Steinfeld in 58th place at 62K. And before her are a legion of Filipino artists who, like Steinfeld, either bounce between the worlds of music/TV/film or make OPM.Now if you don’t know what OPM is, that stands for Original Pilipino Music, which stands next to the country’s love for Western music, as a matter of pride in their domestic artistry. It’s so popular that Spotify made an OPM hub that Music Ally wrote about back in February. The star playlist is called Tatak Pinoy, featuring OPM music and over 1M followers to date...check it out!So next time you see Quezon City in your streaming data, hopefully this will put some context to it...and while you’re at it, might as well license your tunes to Filipino karaoke bars posthaste!OutroThat’s it for your Daily Data Dump for Thursday May 16th 2019. This is Jason from Chartmetric.Free accounts are at app.chartmetric.com/signupAnd article links and show notes are at: podcast.chartmetric.com.Happy Thursday, see you tomorrow! |
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2019-05-15 // Who's Trending by Apple Music Playlist Adds? It's not just Taylor Swift
2019-05-15 · 04:00
Jason Joven
– host
@ Chartmetric
HighlightsIt’s Winner Wednesday and we’re looking at who got added to the most Apple Music playlists in the past 30 days...and the winner is the polar opposite of Taylor Swift!Mission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.DateThis is your Data Dump for Wednesday May 15th 2019.Winner Wednesdays: Apple Music “Trending on Playlists”One chart that we like to check out occasionally is the “Trending on Playlists” chart that we compile here at Chartmetric.Trending on Playlists finds the tracks that were added to the most playlists in the past 30 days and sorts them in descending order.So we’re essentially looking at not just what the editorial playlists are doing, but also what the 3rd party curators are including to see what the platform’s entire user base is favoring. This is useful because it’s theoretically closer to what “the people” are interested in, as opposed to just what the platform itself is trying to promote.But in addition to that, it tends to uncover interesting mini-trends that are underway yet likely unnoticed. Let’s check this out for Apple Music. For yesterday, May 14th, we see a few things that are totally expected.For example, of the top 200 trending in playlists tracks, the #1 most popular genre tag is “pop” at 52 instances. Hardly surprising. Neither is the #2 genre tag, “hip-hop/rap” at 28 instances.When we look at the top most added tracks, we find familiar faces: Taylor Swift leads in the #1 slot with “ME! (feat. Brendon Urie)”, which was released about 3 weeks ago and added to 236 Apple Music playlists since then.Ed Sheeran and Justin Bieber’s new “I Don’t Care” single was barely in 2nd place with 234 playlist adds and only released last week, and Shawn Mendes’ 2-week-old “If I Can’t Have You” comes in 3rd place with 223 playlist adds.The #4 and #5 entries show a significant dropoff at 123 and 101 adds respectfully, which go to Kygo and Rita Ora’s single off the new Pokémon movie soundtrack and Madonna’s recent Latin collaboration with Maluma.The rest of the top 200 are below 100 playlist adds and slope down more gently...this shows that at least for yesterday, the cumulative playlist adds are very focused on only a handful of tracks. A few spot checks earlier in 2019 show the same trend on Apple Music. So it’s good to be in the limelight….if you’re one of the chosen few.Another neat trend is about ¾ of the top 200 trending in playlists tracks are 1 week to 1 month old, and if you include the really new releases within 1 week, you are looking at 90% of the list.This is certainly expected as new releases would tend to be what’s added to the most playlists in the past 30 days.But what might be surprising is that 21 of these tracks are pre-releases, which is an Apple Music exclusive feature to date: Madonna and Maluma’s track, Mark Ronson’s new release with Lykke Li and 19 other tracks haven’t been officially released with their album, because those dates are still in the future.This goes to show that Apple is clearly using this new pre-release mechanism to great effect with some of the industry’ biggest names as something that helps Apple promote Apple, as well as artists pump up their stream counts and saves upon official album release.Last but not least, a third cool insight about trending on playlists are some of the lesser known music that gets highlighted: for example, the label with the most playlist adds yesterday was not a major, but indie label Moon Blanket Records with 25 tracks, far ahead of the second place label with only 10.Moon Blanket runs music for the two most added artists yesterday- Cover Kid with 15 adds and Filtered Light with 10- who respectively make relaxation music.Cover Kid’s playlist adds include piano soundtrack renditions from popular American animated films like “Up”, “Mulan” and “Inside Out”, while Filtered Light produces religious flute-oriented instrumental tracks.And if you think their adds don’t sound like much, Cover Kid has 518 unique track-playlist instances throughout the Apple Music ecosystem while Filtered Light has 859...which is pretty awesome for any act, let alone an indie label.So if you’re looking for some unique playlist behavior, feel free to check out any of our Trending on Playlist charts...and in the meantime, I’m going to go learn the flute.OutroThat’s it for your Daily Data Dump for Wednesday May 15th 2019. This is Jason from Chartmetric.Free accounts are at app.chartmetric.com/signupAnd article links and show notes are at: podcast.chartmetric.com.Happy Wednesday, see you tomorrow! |
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2019-04-29 // New Music Friday Monday: Deezer’s Brand New UK playlist
2019-04-29 · 04:00
Adam
– UK & Ireland Editor
@ Deezer
,
Jason Joven
– host
@ Chartmetric
HighlightsIt’s New Music Friday Monday: Deezer’s Brand New UK playlist is all about pop this week and dominates Spotify’s New Music Friday playlists by follower count.Mission Good morning, it’s Jason here at Chartmetric with your 3-minute Data Dump where we upload charts, artists and playlists into your brain so you can stay up on the latest in the music data world.DateThis is your Data Dump for Monday April 29th 2019.Deezer: Brand New UK playlistAlways astute at differentiating segments of their international user base, Deezer separates several of their New Music Friday playlists by country. So much so that their #3 most followed playlist overall is actually one of them: the Brand New UK playlist.At 5.9M fans, this frontline-focused playlist is curated by Adam - their UK & Ireland Editor, who also selects the Deezer Hits UK playlist and Trending Ireland playlists at 334K and 170K fans respectively.Over the past year, Brand New UK exhibits a follower count history that curiously looks like a publicly traded stock price: going up for a few months, then going down for a few months.It’s currently on an upswing, gaining over 500 fans over the past month, but it’s certainly different from the steady and rarely-wavering follower growth that most of Spotify’s top playlists have shown in recent years.Nevertheless, Brand New UK remains one of Deezer’s flagship playlists and this week, is 32% pop, with 31 of the 60 tracks containing the tag.Both rap and EDM come next with 7 genre tags each in this week’s list.43% of the artists represented are from the United States, while 33% are from the UK. The rest of the list features artists from eight other territories including Sweden, Brazil, France.Leading off in the #1 position is veteran grime rapper Stormzy with “Vossi Bop”, whose music video features actor Idris Elba and marks Stormzy’s first solo release since 2017.Taylor Swift takes the #2 slot with Panic! At The Disco’s Brendon Urie for the track “ME!” and Lauv’s new single “Drugs & The Internet” slides into third place.Brand New UK vs. other NMF playlistsComparing with Spotify’s equivalent playlist, New Music Friday, the selection of artists based on nationality becomes quite clear early on.On Brand New UK for example, Stormzy leads the top spot while on Spotify’s globally-focused list his track is in 46th place in the 99-track list.Taylor Swift’s track position doesn’t change much on either playlist, because well, she’s Taylor Swift, but on Spotify we don’t see our next UK artist until the #12 position with FKA twigs’ “Cellophane”.On Deezer, we already get our second UK artist with Nigerian-British Not3s in the #4 spot, who doesn’t show up at all in Spotify’s New Music Friday.Genre-wise, the sounds of both playlists are still similar, as New Music Friday has the same top three genres: pop, rap and EDM. However, NMF skews heavier towards rap, as 21 of its tracks are tagged as such, when Deezer’s list only had 7.And to make it all more complicated, Spotify has another playlist called New Music Friday UK, which looks much more like Deezer’s Brand New UK, as it has the same top 3 tracks for example.Spotify’s version has a majority of UK artists, with 30 of them present in its 86-song list, with US artists coming in second place with 29 artists.Despite all of that however, Deezer still wins out as its 5.9M fan playlist far outnumbers Spotify’s 709K followers for its UK NMF playlist, and even its global NMF at 3.1M.So if you’re looking to keep up on Global Release Friday for the latest in UK music, check out Brand New UK on Deezer! OutroThat’s it for your Daily Data Dump for Monday April 29th 2019. This is Jason from Chartmetric.Free accounts are at app.chartmetric.com/signupAnd article links and show notes are at: podcast.chartmetric.com.Happy Monday, see you tomorrow! |
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#004: As an Analyst, When Is It Time to Move On?
2015-02-17 · 05:30
Val Kroll
– host
,
Julie Hoyer
– host
,
Michael Helbling
– host
,
Tim Wilson
– host
@ Analytics Power Hour - Columbus (OH
,
Moe Kiss
– host
What’s good at math and has more suitors than Taylor Swift? A digital analyst. There’s an unprecedented number of available jobs, along with aggressive recruiters, higher salaries, and better titles. When should a digital analyst choose to take a new gig? What should they consider? In episode 4, the 3 Amigos of measurement tackle this difficult question with best practices and personal anecdotes. We say it’s an hour, we only used 50 minutes, and it’s so fun to listen to it will feel like 15. |
The Analytics Power Hour |