Discover how the Bundesliga leveraged AWS to translate and localize media content, allowing fans around the world to enjoy it in their native language. We will present the modular workflow designed to handle diverse content types, the different steps of the localization process, and the system's automatic learning capabilities.

The presentation introduces Smart Alerting, a system that uses machine learning and statistics to automatically detect anomalies in sales and performance data during platform rollouts. It helps identify incidents faster, reduce manual monitoring, and support data-driven decision-making.