We talked about:

Aleksander’s background The difficulty of selling data stack as a service How Aleksander got into consulting The Mom Test – extracting feedback from people User interviews Why Aleksander’s data stack as a service startup was not viable How Aleksander decided to switch to consulting Finding clients to consult Figuring out how to position your services Geographical limitations Figuring out your target audience The importance of networking and marketing Pricing your services The pitfalls of daily and hourly pricing and how to balance incentives Is Germany a good place to found a company? Aleksander’s book recommendations

Links:

LinkedIn: https://www.linkedin.com/in/alkrusz/ Twitter: https://twitter.com/alkrusz Website: www.leukos.io

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