As we stand on the cusp of the generative AI era, industries are gearing up to harness the transformative power of AI. This panel session delves into the critical preparatory measures required for organizations to effectively navigate the generative AI landscape, including:

-The need for adequate volume and quality of data. -Identifying the right set of tools and technologies. -Choosing the right use case based on business value, ethics, and compliance.

Learn from leaders in a range of industries about how they are preparing for the gen AI era and beyond.

By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

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Relying on third-party-hosted artificial intelligence (AI) models may not always be an option for your application. You are also not guaranteed support for those model endpoints through your next software release. By hosting state-of-the-art AI models like Gemma in the same environment as AlloyDB Omni, you can run scalable generative AI apps on any cloud or on premises, for regulatory needs, with low latency. Learn from Neuropace how they run Omni for enterprise-grade vector search capabilities in their local environment, which contains sensitive customer workloads.

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Discover how government agencies are harnessing the power of artificial intelligence (AI) to streamline public health and labor services. Delve into the practical benefits of using AI to simplify scheduling, access medical records, and receive crucial information, as well as the transformative potential to provide citizens with a secure, personalized, and responsive experience. This session explores how document automation and natural language interactions enhance the claimant journey, leading to improved access and satisfaction. Learn how government agencies leverage AI to deliver efficient, inclusive, and impactful services to their communities.

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Google's cutting-edge ML infrastructure leverages millions of TPU and other accelerators deployed around the world. Learn how to efficiently manage this infrastructure with flexible consumption models tailored to your unique needs. We'll cover best practices and demonstrate real-world examples, such as Newo.AI building Digital Employees on Google Cloud and CentML.AI optimizing Goodput for Inference workloads.

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Join us for an exploration of how Bayer and Insmed are leveraging Vertex AI and MedLM to revolutionize the healthcare landscape. Discover how these industry leaders are utilizing AI's power to accelerate drug discovery, enhance patient care, and unlock data insights. Leave with a newfound understanding of how Vertex AI and MedLM are transforming the industry and the potential they hold for the future of medicine. Please note: seating is limited and on a first-come, first served basis; standing areas are available

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Explore how BigQuery and BigLake power innovative data analytics solutions and walk through implementing data products powered by AI/ML for real-world applications. Learn from Google Cloud about the latest advancements in both technologies, with an emphasis on:

• BigLake's integration with Apache Iceberg for efficient AI/ML • How BigQuery serves as a foundational element in successful data mesh architectures

You will also hear from two leading customers, Trendyol and Snap, on their real-world journeys, demonstrating the transformative impact of these technologies on their analytics and AI initiatives at scale.

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What if your customer’s shopping experience could change with their mood or adapt to what they are specifically looking for today? With generative AI, retailers and consumer package goods companies can create an ultra-personal mind reader-type experience for their shoppers, across the omni-channel. Join Accenture and Google to learn more about how shopping can become hyper-personal, dynamic, and increase business outcomes.

By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

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Generative AI is rapidly changing the landscape of the fashion industry, impacting everything from ideation, design, manufacturing, supply chain to branding. This talk demonstrates how we can leverage Google’s multimodal generative AI tools to enhance our creativity throughout the design process: from fashion trend analysis, finding design inspiration, garment style design, fabric print design, render of the final look, to branding and social media engagement. This talk is for anyone interested in the future of fashion with generative AI.

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Looking to bring artificial intelligence (AI) assistance to your development teams to increase their productivity? We’ll take you through the ways you can use Gemini in your code editor to expedite your application delivery. You’ll also learn how you can now customize Gemini with your own private codebase, with AI assistance deeply tailored to your organization’s libraries and coding conventions, and how Gemini can provide insights to help you understand its effects for your teams. We are joined by Capgemini who will share their own experiences of Gemini in coding.

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Vertex AI offers capabilities to customize and tune foundation models on your data for improved performance, as a unique offering to your customers. This includes techniques such as supervised fine-tuning (SFT), reinforcement learning from human feedback, and distillation. We will dive deep into SFT, learn how Vertex lets you customize Gemini models with hundreds of examples cost-effectively. We will also discuss distillation, a technique that uses a teacher model to train smaller student models to perform certain tasks better, at a lower cost and with lower latency. You will also get tips from Palo Alto Networks, based on their real-world experience.

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In this mini course you will be introduced to Vertex AI, and will explore the three key phases of the machine learning workflow in Vertex AI—data preparation, model training, and model deployment - and how different products in Vertex AI can support you during each phase. At the end of the course, you will be able to practice building a machine learning model with AutoML in a live lab environment.

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In this mini course, you will explore the use of Gemini, PaLM, and other generative AI models using Vertex AI Studio. You will learn how to design and tune prompts to ensure the best outputs for your applications and discuss other services in Vertex AI Studio to improve output quality.

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Explore the revolutionary Isolator tool developed by Google Cloud Consulting, enabling secure collaboration on AI projects involving sensitive data. Understand the Zero Trust architecture behind this solution and how it integrates Google's core security products for a safe collaborative environment. Gain insights into practical applications with a focus on maintaining data integrity. Join us for this Mini Talk at 'Meet the Experts, hosted by Google Cloud Consulting' at Expo. Seating is limited and on a first-come, first served basis; standing areas are available.

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Papa Johns International, Inc. partnered with HCLTech and Google Cloud to optimize their commerce platform, breaking free from legacy limitations. They adopted cloud-born microservices and utilized ML and Vertex AI for data-driven decisions, enhancing personalization and delivery accuracy. This session will detail their digital modernization journey, highlighting improvements in customer experience, operational efficiency, competitive advantage, and the business impact of this transformation.

By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

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With built-in multi-modal capabilities, Gemini enables powerful solutions spanning across text, images, and videos. In this session, you will learn about real-world use cases and best practices for building Gemini-powered applications that address compelling business use cases. You also learn how enterprises are driving transformation with Gemini on Vertex AI.

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Paramount+ currently relies on manual processes to create the essential metadata and video summaries used across its platform. These elements are crucial for showcasing content and creating personalized experiences for viewers. Join us as we explore how the Paramount+ team harnessed the power of VertexAI Text Bison to streamline this process. Discover their approach using prompt engineering best practices and the impressive results achieved by automating these key content tasks.

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Empower your organization with the future of app development: no-code, AI-powered solutions built using Google AppSheet and Google Cloud AI. Business users will discover the ease of automating processes while IT leaders will learn to empower their teams and accelerate time-to-value through powerful AI integrations. Join us to discover how these innovative tools can transform your organization, enabling everyone to drive remarkable results and collaborate effectively across devices and data sources.

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Attend this session for an overview of our storage solutions and how they are optimized for a variety of workloads. We’ll share storage best practices for AI, Google Kubernetes Engine, and VMs, and customer storage and infrastructure cost optimization. You’ll gain insight into new features that deliver more performant and available apps to your business. We’ll also share our storage vision providing you the ability to plan for future application workloads.

-Industry’s first unified cloud storage optimized for AI and analytics workloads; -Intelligent storage powered by AI; -Built for mission-critical, high-availability data protection; -Migrating to cloud storage and Google Cloud at scale at low cost

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Cultivating a belonging: Community through Cloud-based AI and Ancestral Intelligence. This session explores how artificial intelligence (AI), infused with emotional intelligence (EQ) and fueled by "ancestral intelligence" (the other AI), archived in the cloud, can create belonging. The cloud's capacity to store memories, emotions, and nostalgia can help us create our own AI legacy for future generations.

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Learn about the different ways to integrate Generative AI capabilities to your Android. We’ll cover Android APIs and SDKs to run text-to-text and text-to-image inference on-device and in the cloud.

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Gemini in VSCode and JetBrains integrated development environments can unlock significant improvements in software delivery and security. In this session, you’ll learn how to harness the power of Code Transformations to streamline multiple tasks of the software development lifecycle, such as code optimization or troubleshooting. You’ll also learn how Commerzbank has been leveraging AI to accelerate its software delivery velocity and code quality/security.

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Mainframe modernization can feel risky, but it ultimately means escaping capital-intensive refresh cycles, slow maintenance, and opening up your data and teams to new services. In this session: - Learn about our broad portfolio developed in collaboration with partners and customers, spanning rewrite, refactor, and augment patterns - Learn how generative AI can accelerate transformation - Learn how customers have successfully modernized mainframe estates

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Harness the power of generative AI agents for process automation and rich conversational experiences. We will cover the practical applications of AI agents and how your teams can build them in a low- to no-code development environment. Learn to build, test, and deploy AI-powered conversational agents that seamlessly integrate into your workflows. Discover techniques for in-depth performance analysis and continuous optimization of your AI agents. Join us and elevate your business operations with the transformative potential of generative AI.

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Explore Anthropic’s Claude 3 models on Vertex AI Model Garden, and learn how enterprise customers are leveraging them for practical applications. Attendees will learn about the capabilities of Claude 3 models, implementation and integration strategies, and prompt engineering techniques for complex business use cases.

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Join Google Cloud and our leading partners to reveal how AI and generative AI are tackling retail’s most persistent challenges. Discover strategies for personalized marketing, intelligent inventory management, precision pricing, and enhanced customer experiences. Learn how your organization can harness the power of partnership to transform the future of retail.

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