Deploying AI to production can be bafflingly complex. Learn how Google Cloud is bringing its over two decades of expertise in productionizing planet scale AI to our cloud customers with the AI Hypercomputer architecture. It’s a groundbreaking supercomputing architecture built on performance-optimized hardware (TPUs, GPUs), open software (PyTorch, Jax, Kubernetes), and tailored consumption models that optimize efficiency and productivity across AI training, tuning, and serving. Plus, gain valuable insights from our customers Kakao Brain and Nuro on their journey to deploying large scale AI on Google Cloud.

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Discover the latest innovations within Google's machine learning ecosystem to help you navigate technology to bring ML to any device, website, or app. Uncover the power of generative AI with Gemini. From ideas to accelerated workflows, learn how to leverage Gemini’s capabilities for creative text formats, code generation, and more.

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Identities, access controls, and organizational guardrails are at the heart of your cloud security architecture. Google Cloud Identity and Access Management (IAM) is evolving, making it easy for you to onboard your workforce and workloads and empower operators and developers with friction-free access experiences. In this demo-packed session we will cover how AI is transforming Cloud IAM, our Custom Org Policy service that helps you define a strong security posture, and new security controls that help guard against insider threats and risk of data exfiltration. We will also share exciting updates on our new cloud-native capabilities for privilege management (PAM) and entitlement management (CIEM).

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As audiences demand more content, media companies are under pressure to keep up. In this session, we’ll explore how artificial intelligence (AI) can be used by media companies to not only keep pace with soaring demands for content, but also to exceed them. We’ll explore how media companies can empower their teams to develop content faster and more efficiently, featuring Vertex AI. We’ll also delve into ways media companies can use AI to maximize the value of their existing library, such as AI-powered personalized recommendations.

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Customers use Cloud SQL to run their business-critical applications. In this session, we will give you a comprehensive understanding of the various capabilities of Cloud SQL and best practices to maximize business continuity for the applications. The session will deep dive into Enterprise Plus edition features, how Cloud SQL achieves near-zero downtime maintenance, behaviors that affect availability and mitigations, all of which will prepare you to be an expert in configuring and monitoring Cloud SQL for maximum availability.

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Alejandro Matamala Ortiz is the Co-Founder and Chief Design Officer of Runway, an applied AI research company shaping the next era of art, entertainment, and human creativity. Runway has pioneered research in multi-modal AI systems by applying deep learning techniques to audiovisual content, building a future where content creation is accessible, controllable and empowering for creatives. Join us as we speak to Alejandro about the intersection of design, technology and creativity as generative AI becomes ubiquitous. Learn his perspective on the importance of designing flexible products and solutions, to deliver value for users today and enable an agile business model for the future.

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Complex world, sustainable future? More than growth or tech needed. Weave diversity, equity, and inclusion into the fabric of progress. This talk explores embedding it not as an afterthought, but a foundational principle shaping infrastructure, data, structures, and systems. It's about intentional integration across all development facets.

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Learn how Gemini in Google Meet can make your meetings less tiring and more fulfilling. This session will go through a day’s worth of meetings to see how Gemini can enhance your experience in Meet – from helping you look your best, to automatic translations, to taking notes for you – allowing you to work smarter, not harder. Learn from Trellix who will share best practices in switching to Meet and how to improve productivity, save money, and enhance their security posture.

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Industry leaders from Netflix, Bristol Myers Squibb, Airbus, and Nubank come together to share how generative AI is driving transformative impact and accelerating workflows across industries.

Discover how AI is slashing drug discovery timelines, boosting efficiency in areas like contracting, technical documentation, and customer support. Explore how Google Vertex AI's model garden empowers the creation of custom AI models trained on your own data, and how Google Workspace seamlessly integrates generative AI for a user-friendly experience for all employees.

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Generative AI is a rapidly evolving field with the potential to revolutionize the marketing landscape. By providing insights into customer behavior, accelerating creative workflows and enabling media optimization, generative AI can help marketing leaders reach new audiences, save time and money, and improve campaign effectiveness.

We’ll share Google Cloud’s perspective on how marketing leaders can make the most of this moment – driving real business outcomes today, while also ensuring your organization is set up for success tomorrow.

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Innovators rely on Spanner for its unmatched scalability, hands-free management, and leading price performance. Learn about the latest innovations in AI, analytics, and efficiency that make Spanner more powerful and affordable for customers. ANZ Bank will share the journey where they reimagined their retail banking experience to deliver more personalized services to their valued customers.

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Discover how Vertex AI Search leverages generative AI including Google Cloud's latest Gemini models to power high quality search experiences grounded in your data. We’ll share how you can increase customer and employee satisfaction with personalized search and recommendations experiences. Learn how Vertex AI Search can help you ground gen AI apps in your data functioning as an information retrieval and answer generation system. Discover the latest product enhancements and discover how customers are transforming search capabilities in the enterprise.

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Gemini in Google Chat unlocks exciting new ways to communicate and collaborate. This session will introduce Gemini in Google Chat along with other new collaboration and messaging features that are making Chat more powerful for teams of any size.

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SAP, Grow, and RISE users, transform your business: Leverage Google Cloud's BigQuery, Cortex Framework, Vertex AI and generative AI to unlock data's potential. See how Pluto7 integrates for a smarter supply chain for better customer experience with better demand-sensing, forecasting, planning inventory, reducing defects and more. Turn your SAP and non-SAP data into action, simplify processes and drive efficiency with gen AI and Gemini. Join us to elevate your business with real-time insights and strategic decision-making.

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AI has the potential to augment human creativity, offering new possibilities for innovation. In this session we'll discuss how to use Imagen on Vertex AI to assist in the creative process across multiple applications, such as product ads, creative asset generation, and social media. You learn about the latest Imagen 2 features, delivered with intuitive tooling, fully managed infrastructure, and built-in privacy and safety features, including watermarking and verification.

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With the surge of new generative AI capabilities, companies and their customers can now interact with systems and data in new ways. To activate AI organizations require a data foundation with the scale and efficiency to bring business data together with AI models and ground them in customer reality. Join this session to learn the latest innovations for data analytics and BI, and why tens of thousands of organizations are fueling their journey with BigQuery and Looker.

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Organizations are using cloud infrastructure and technologies to advance their business and gain competitive advantages. Most organizations have adopted hybrid and multicloud strategies to increase flexibility, efficiency, and innovation while reducing risk. Red Hat® Enterprise Linux® on Google Cloud delivers more value for your organization, providing a flexible, stable, and reliable foundation for cloud environments. Migrating from other Linux distributions, like CentOS Linux and standardizing on Red Hat Enterprise Linux for your on-site datacenter and Google Cloud environments help you improve productivity, security, and operations as you move to the cloud and adapt to a digital world. By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

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Explore the comprehensive security transformation of Snapchat's creator, Snap, facilitated by Google Cloud Consulting. This session delves into a rigorous analysis of over 2,000 projects, leading Snap to become a beacon of cloud security. Learn about the pivotal role of AI technologies, strategic collaborations, and our shared vision that cemented Snap's status as a cloud security leader. Join us for this Mini Talk at 'Meet the Experts, hosted by Google Cloud Consulting' at Expo. Seating is limited and on a first-come, first served basis; standing areas are available.

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Creating captivating generative AI analytics demos is easy. But building a product that consistently delivers value and handles real-life data complexity is challenging. In fact, only 3%-10% of companies effectively utilize LLMs for production. Learn how Cox 2M, the commercial IoT division of Cox Communications has become able to make smarter, faster business decisions using one of the few production-ready implementations of generative AI. Please note: seating is limited and on a first-come, first served basis; standing areas are available

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Research indicates that organizations that absorb generative AI fastest will see disproportionate business success. Accelerate and equip your organization to leverage generative AI by understanding a practical and pragmatic framework to build organizational muscle to drive business value. This workshop covers business use cases accelerated by Google Cloud solutions, showcases training opportunities across functional roles, and will include real time brainstorming and identification of actions.

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Introducing Google Kubernetes Engine (GKE) Threat Detection powered by Security Command Center (SCC). Event Threat Detection protects your use of Google Cloud from the Identity layer up through Network layer detections. Discover how GKE and SCC deliver a better-together integrated experience to detect threats against the container infrastructure.

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Large Language Models (LLMs) have changed the way we interact with information. A base LLM is only aware of the information it was trained on. Retrieval augmented generation (RAG) can address this issue by providing context of additional data sources. In this session, we’ll build a RAG-based LLM application that incorporates external data sources to augment an OSS LLM. We’ll show how to scale the workload with distributed kubernetes compute, and showcase a chatbot agent that gives factual answers.

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Building, deploying, and scaling software for thousands of clusters and locations can be challenging. Managing edge configurations to support use cases like store analytics, fast check-out, and predictive analytics adds to the complexity. Learn to use desired and declarative state configuration to manage clusters at locations remotely where the internet can be intermittent and physical access is hours or days away. Then get three techniques to manage the scale of thousands of remote endpoints and best practices using the latest in AI, open source, and distributed cloud to bring the store of the future to your customers today.

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This session covers Ambarella Inc's success in using Google's one-click software-as-a-service (SaaS) framework to convert its neural network model into a SaaS Service. Attendees will understand how this customer transformed from a traditional hardware company to a next-generation enterprise by helping customers extend the life of their chip using AI models and train them against new data. The company also enabled the customer to protect their IP while offering its model as SaaS.

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Worried about compliance for your platform and containers? Google Kubernetes Engine (GKE) has you covered. This session unlocks the power of GKE Compliance Posture, your real-time dashboard for proactive risk detection and continuous compliance. You’ll be able to see your entire GKE compliance landscape at a glance; stay ahead of risks with constant monitoring against industry standards; and get clear guidance to fix gaps and boost security. Plus, learn from SADA customers.

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