This session is a practical guide to changing how you operate in response to the Cambrian explosion of AI and LLM technologies. In your future, everyone at the company will have access to an LLM with unfettered access to your data warehouse. Do you feel afraid? The Data team at Hex did too. They'll share how they had to change how they worked to adapt, and what data leaders and practitioners need to be thinking about for their own teams.

Speakers: Amanda Fioritto Senior Analytics Engineer Hex Technologies

Erika Pullum Analytics Engineer Hex Technologies

Read the blog to learn about the latest dbt Cloud features announced at Coalesce, designed to help organizations embrace analytics best practices at scale https://www.getdbt.com/blog/coalesce-2024-product-announcements

No one believes the marketing attribution model. Companies want clarity about how to attract and land high value customers. It’s easy to get lost trying to build an attribution model that reflects reality without lying or oversimplification. What if there was a better way? This session helps any analyst, analytics engineer, or marketing professional that has ever had to grapple with attribution or conversion analytics.

Speaker: Amanda Fioritto, Analytics Engineer, Hex

Register for Coalesce at https://coalesce.getdbt.com