As first-party data becomes increasingly invaluable to organizations, Walmart Data Ventures is dedicated to bringing to life new applications of Walmart’s first-party data to better serve its customers. Through Scintilla, its integrated insights ecosystem, Walmart Data Ventures continues to expand its offerings to deliver insights and analytics that drive collaboration between our merchants, suppliers, and operators.​Scintilla users can now access Walmart data using Cloud Feeds, based on Databricks Delta Sharing technologies. In the past, Walmart used API-based data sharing models, which required users to possess certain skills and technical attributes that weren’t always available. Now, with Cloud Feeds, Scintilla users can more easily access data without a dedicated technical team behind the scenes making it happen. Attendees will gain valuable insights into how Walmart has built its robust data sharing architecture and strategies to design scalable and collaborative data sharing architectures in their own organizations.