Amazon Nova 2 Omni is our most advanced and unified multimodal foundation model designed specifically for enterprise applications. It is the industry’s first reasoning model that processes text, images, video, and speech inputs while natively generating both text and images. Whether you're interested in creative workflows, customer experience, or enterprise productivity, this session will demonstrate how Nova 2 Omni’s unified multimodal architecture can drive innovation in your organization.

Learn more: More AWS events: https://go.aws/3kss9CP

Subscribe: More AWS videos: http://bit.ly/2O3zS75 More AWS events videos: http://bit.ly/316g9t4

ABOUT AWS: Amazon Web Services (AWS) hosts events, both online and in-person, bringing the cloud computing community together to connect, collaborate, and learn from AWS experts. AWS is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.

AWSreInvent #AWSreInvent2025 #AWS

The AI landscape is evolving at breakneck speed, with new capabilities emerging quarterly that redefine what's possible. For professionals across industries, this creates a constant need to reassess workflows and skills. How do you stay relevant when the technology keeps leapfrogging itself? What happens to traditional roles when AI can increasingly handle complex tasks that once required specialized expertise? With product-market fit becoming a moving target and new positions like forward-deployed engineers emerging, understanding how to navigate this shifting terrain is crucial. The winners won't just be those who adopt AI—but those who can continuously adapt as it evolves. Tomasz Tunguz is a General Partner at Theory Ventures, a $235m early-stage venture capital firm. He blogs at tomtunguz.com & co-authored Winning with Data. He has worked or works with Looker, Kustomer, Monte Carlo, Dremio, Omni, Hex, Spot, Arbitrum, Sui & many others. He was previously the product manager for Google's social media monetization team, including the Google-MySpace partnership, and managed the launches of AdSense into six new markets in Europe and Asia. Before Google, Tunguz developed systems for the Department of Homeland Security at Appian Corporation. In the episode, Richie and Tom explore the rapid investment in AI, the evolution of AI models like Gemini 3, the role of AI agents in productivity, the shifting job market, the impact of AI on customer success and product management, and much more. Links Mentioned in the Show: Theory VenturesConnect with TomTom’s BlogGavin Baker on MediumAI-Native Course: Intro to AI for WorkRelated Episode: Data & AI Trends in 2024, with Tom Tunguz, General Partner at Theory VenturesRewatch RADAR AI  New to DataCamp? Learn on the go using the DataCamp mobile appEmpower your business with world-class data and AI skills with DataCamp for business

Start with a dataset in Motherduck and build a production-ready analytics app using Omni’s semantic model and APIs. We’ll cover practical data modeling techniques, share lessons learned from building AI features, and walk through how to give AI the context it needs to answer questions accurately. You’ll leave with a working app and the skills to build your next one.

With 700+ monthly BI users, Cribl scales self-service through governance, SDLC workflows, and smart AI practices. Join Priya Gupta and Chris Merrick to see how Git, Omni’s dbt integration, and a $20 auto-doc hack to enrich 100+ models helps deliver fast and trusted AI-powered insights.

In this customer-led session you'll learn how RS Group, a global omni-channel provider of products and services for industrial customers, rebuilt its data platform on AWS and Snowflake to enable governed, self-service data access. Their new hub-and-spoke model with departmental "Labs" helps teams deliver value fast. Hear how they accelerated ingestion, embedded governance with classification tags, RBAC, and masking policies, as well as some candid lessons on their org design and tech choices.

Radical Self-Service: Synthesia’s decision-making transformation with Omni and Snowflake When Ed Mancey joined Synthesia as the first data hire, the company had no centralized data stack, conflicting KPIs, and zero self-service. Within a few months, he rolled out Omni on top of Snowflake — enabling business teams to answer their own questions and make better decisions. Now, the sales development team is improving outbound efficiency, sales managers are increasing pipeline conversion, and board reporting runs entirely in Omni. In this session, Edward Mancey will share how they scaled analytics across the business by creating clear lines of responsibility and empowering their business users to move fast and build what they need.

Today, we’re joined by Mark Walker, CEO of Nue, an easy-to-manage, omni-channel quote-to-revenue platform that meets the needs of businesses looking to innovate and manage their customer revenue lifecycles end-to-end. We talk about:

The best people to design software other than computer science gradsExpertise is dead, but experience isn't – and what impacts this hasThe deflationary impact of AI model improvementsPredictions for the pricing structure of AI modelsHow large AI companies will start taking a page out of Amazon's book

In this session, Omni CEO Colin Zima and VP of Product Arielle Strong will share how early experiments led to AI features our customers actually use and love: from natural language chat, to embeddable AI products, to APIs and an MCP server. 

They’ll walk through what worked, what didn’t, and how AI has reshaped our product roadmap. Expect real-world examples of AI analytics in production, along with best practices for getting your data AI-ready.

Migrating your BI platform sounds daunting — especially when you’re staring down hundreds of dashboards, years of legacy content, and a hard deadline. At Game Lounge, we made the leap from Looker to Omni, migrating over 800 dashboards in under three months — without disrupting the business.

In this session, we’ll walk through the practical playbook behind our successful migration: how we scoped the project, prioritised what mattered most, and moved quickly without compromising quality. We’ll share how we phased the migration, reduced dashboard sprawl by over 80%, and leaned on Omni’s AI-assisted features to accelerate setup and streamline cleanup.

We’ll also touch on how we kept quality high post-migration — introducing initiatives like dashboard verification to ensure lasting data trust. And we’ll share what happened next, with over 140 employees now using data to inform decisions every day.

Whether you’re planninga migration or trying to make sense of legacy BI sprawl, this session offers honest lessons, practical frameworks, and time-saving tips to help your team move fast and build smarter.

Tristan talks with Mikkel Dengsøe, co-founder at SYNQ, to break down what agentic coding looks like in analytics engineering. Mikkel walks through a hands-on project using Cursor, the dbt MCP server, Omni's AI assistant, and Snowflake. They cover where agents shine (staging, unit tests, lineage-aware checks), where they're risky (BI chat for non-experts), and how observability is shifting from dashboards to root-cause explanations. For full show notes and to read 6+ years of back issues of the podcast's companion newsletter, head to https://roundup.getdbt.com. The Analytics Engineering Podcast is sponsored by dbt Labs.

Product managers for BI platforms have it easy. They "just" need to have the dev team build a tool that gives all types of users access to all of the data they should be allowed to see in a way that is quick, simple, and clear while preventing them from pulling data that can be misinterpreted. Of course, there are a lot of different types of users—from the C-level executive who wants ready access to high-level metrics all the way to the analyst or data scientist who wants to drop into a SQL flow state to everyone in between. And sometimes the tool needs to provide structured dashboards, while at other times it needs to be a mechanism for ad hoc analysis. Maybe the product manager's job is actually…impossible? Past Looker CAO and current Omni CEO Colin Zima joined this episode for a lively discussion on the subject! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.

The modern data stack has transformed how organizations work with data, but are our BI tools keeping pace with these changes? As data schemas become increasingly fluid and analysis needs range from quick explorations to production-grade reporting, traditional approaches are being challenged. How can we create analytics experiences that accommodate both casual spreadsheet users and technical data modelers? With semantic layers becoming crucial for AI integration and data governance growing in importance, what skills do today's BI professionals need to master? Finding the balance between flexibility and governance is perhaps the greatest challenge facing data teams today. Colin Zima is the Co-Founder and CEO of Omni, a business intelligence platform focused on making data more accessible and useful for teams of all sizes. Prior to Omni, he was Chief Analytics Officer and VP of Product at Looker, where he helped shape the product and data strategy leading up to its acquisition by Google for $2.6 billion. Colin’s background spans roles in data science, analytics, and product leadership, including positions at Google, HotelTonight, and as founder of the restaurant analytics startup PrimaTable. He holds a degree in Operations Research and Financial Engineering from Princeton University and began his career as a Structured Credit Analyst at UBS. In the episode, Richie and Colin explore the evolution of BI tools, the challenges of integrating casual and rigorous data analysis, the role of semantic layers, and the impact of AI on business intelligence. They discuss the importance of understanding business needs, creating user-focused dashboards, and the future of data products, and much more. Links Mentioned in the Show: OmniConnect with ColinSkill Track: Design in Power BIRelated Episode: Self-Service Business Intelligence with Sameer Al-Sakran, CEO at MetabaseRegister for RADAR AI - June 26 New to DataCamp? Learn on the go using the DataCamp mobile appEmpower your business with world-class data and AI skills with DataCamp for business

Stuck on a treadmill of endless report building requests? Wondering how you can ship reliable AI products to internal users and even customers? Omni is a BI and embedded analytics platform on Databricks that lets users answer their own data questions – sometimes with a little AI help. No magic, no miracles – just smart tooling that cuts through the noise and leverages well-known concepts (semantic layer, anyone?) to improve accuracy and delight users. This talk is your blueprint for getting reliable AI use cases into production and reaching the promised land of contagious self-service.

As first-party data becomes increasingly invaluable to organizations, Walmart Data Ventures is dedicated to bringing to life new applications of Walmart’s first-party data to better serve its customers. Through Scintilla, its integrated insights ecosystem, Walmart Data Ventures continues to expand its offerings to deliver insights and analytics that drive collaboration between our merchants, suppliers, and operators.​Scintilla users can now access Walmart data using Cloud Feeds, based on Databricks Delta Sharing technologies. In the past, Walmart used API-based data sharing models, which required users to possess certain skills and technical attributes that weren’t always available. Now, with Cloud Feeds, Scintilla users can more easily access data without a dedicated technical team behind the scenes making it happen. Attendees will gain valuable insights into how Walmart has built its robust data sharing architecture and strategies to design scalable and collaborative data sharing architectures in their own organizations.

AI agents have enterprises in a chock-hold. From drafting your emails and scheduling your calendar to chatbots and omni-channel contact centre solutions with API integrations a lot is changing in white collar jobs. But, alongside the rise of trad wives we have the Stepford Wives, so I am 3D printing a robot to make my bed, iron and empty the dishwasher. How will embodied AI reshape what it means to be human, and how do we stay ahead of the curve.

In this episode of Hub & Spoken, Jason Foster speaks with Colin Zima, CEO and Co-founder of Omni, a modern business intelligence platform that combines the best of governance and usability. With a background spanning roles at Looker and Google, and two decades as both a data user and builder, Colin brings a unique perspective on the evolution of BI and the real role of AI in shaping its future. They explore why business intelligence remains critical for aligning organisations, how AI is raising the bar for access and self-service, and why semantics and business logic are more important than ever. The conversation challenges the notion that AI will replace dashboards, and instead focuses on how it can enhance accessibility, support different user needs, and empower data teams to work more efficiently. This episode is essential listening for business and data leaders thinking about the future of BI, the practical use of AI, and the role data teams play in delivering real value at speed. Tune in to hear how modern BI is evolving, and what leaders need to know to stay ahead. ****    Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation. 

Experience the power of AlloyDB Omni, a cutting-edge PostgreSQL-compatible database designed for multicloud and hybrid cloud environments. This session explores how AlloyDB Omni accelerates the development of modern applications, enabling generative AI experiences, efficient vector search, real-time operational analytics, and scalable transactional performance. We’ll also showcase how to run your applications on multiple clouds using Aiven’s seamless managed service, and how to supercharge hybrid cloud deployments with cloud-ready partners.

There are cases when you can’t use Google Cloud services but still want to get all benefits of AlloyDB integration with AI and serve a local model directly to the database. In such cases, AlloyDB Omni deployed in a Kubernetes cluster can be great solution, serving for edge cases and keeping all communications between database and AI model local.

Join us as we reveal how the AURA AI Suite—AURA-SECURE, AURA-FLEX, and AURA-OMNI—is transforming enterprise AI. Experience bespoke conversational solutions for both structured and unstructured data. Discover how private GPT models secure sensitive information and dynamic insights boost productivity, decision-making, and customer engagement. Plus, see how Google Cloud services like Vertex AI, BigQuery, and Kubernetes ensure seamless integration, accelerated performance, and robust security.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Jamie Davidson (Chief Product Officer at Omni, Former VP of Product at Looker) joins me to chat about "modern" data modeling, going from a startup to Google and back to a startup, and much more.

Omni: https://omni.co/