Want to build your own Gemini-powered applications? Bring your laptops. This technical session provides the interactive experience you need. We’ll guide you through practical examples and code snippets, and cover how to start creating with the Gemini SDK on Vertex AI.

Mandiant has observed that organizations continue to lack visibility into cloud threats and fail to enable the logs required for effective incident detection and response. This session provides guidance for building a cloud logging and detection strategy, based on lessons learned from Mandiant’s incident response engagements. You’ll learn about incident case studies that show how cloud logging gaps can lead to undetected attacker activity and ineffective investigations.

This session explores real-world success stories from world-leading companies in financial services, retail, healthcare, gaming sectors, and more. The forum is ideal for business leaders, technical executives, product managers, and developers to see how gen AI is being used for automation, personalization, knowledge extraction, differentiated experiences, operational efficiency, and user protection within their own organizations.

Build resilient, scalable applications that thrive in the face of increasing demands. Cloud SQL offers new features designed to optimize performance, availability, and cost efficiency for MySQL and PostgreSQL databases, managed replica pools, and connection pooling. Learn how to make downtime a thing of the past, implement advanced disaster recovery strategies, and maximize your application’s performance. Join our demo-packed session for a deep dive into these new Cloud SQL capabilities and best practices.

To achieve your business goals while staying within the budget, it’s crucial to have complete visibility into your cloud spending, down to the specific applications and workloads. You need to know exactly where your money is going and how efficiently resources are being used, as well as opportunities to optimize spending. In this session, we’ll show you how to gain such knowledge and insights about your applications. We’ll explore how to use product dashboards and Gemini Cloud Assist to identify optimization opportunities. Leave with actionable strategies to maximize your cloud return on investment (ROI) and achieve your business goals.

Cloud, AI, and data analytics technologies have the potential to revolutionize healthcare - streamlining eligibility determination, automating administrative processes, and providing greater access to critical services. By tailoring interventions, resources, and communication strategies to individual needs, technology can enable more effective, engaging, and personalized care for all.

Madhive built their ad analytics and bidding infrastructure using databases and batch pipelines. When the pipeline lag got too long to bid effectively, they rebuilt from scratch with Google Cloud’s Managed Service for Apache Kafka. Join this session to learn about Madhive’s journey and dive deep into how the service works, how it can help you build streaming systems quickly and securely, and what migration looks like. This session is relevant for Kafka administrators and architects building event-sourcing platforms or event-driven systems.

Unlocking insights often requires data collaboration between different organizations, which raises important questions about privacy and data security. Learn how Google and one of our customers use confidential computing solutions to apply new approaches to data security, isolation, and transparency – all through the use of Confidential Computing and Trusted Execution Environments (TEEs). TEEs can transform privacy obligations into real-world, technical solutions that enable businesses of all sizes to thrive while respecting people’s privacy.

How can organizations create scalable, engaging communications that capture attention and break through all of the noise? In the session, explore how the newest Google Workspace app is empowering teams of all sizes to build dynamic video content with Gemini to connect with coworkers and partners in new ways and break through the noise. Explore the latest customer insights, experience Vids in action, and discover what’s next.

Visionaries from Virgin Media O2, TCS and Google Cloud share insights on their data modernization journey. Explore how a cloud-first data strategy enabled Virgin Media O2 to reimagine their business by enhancing agility, speed and scalability, automating operations, optimizing costs, and driving AI-readiness.

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Learn how Google Distributed Cloud is bringing the power of cloud infrastructure and AI models to on-premise computing to unlock new opportunities for decision makers and developers without compromising on data residency, connectivity, regulatory compliance, or local data processing. Explore the future of distributed cloud computing with experts from Google Cloud and customers. Finally, we will dive deep into the latest generative AI, enterprise search, and configurations available in Google Distributed Cloud.

Faster AI innovation cycles often require MLOps – a critical, but complex, undertaking. Join us in this session to discover how a platform approach to MLOps on Vertex AI simplifies and accelerates the entire AI life cycle. Learn how to streamline development, deployment, and management of your AI models. We’ll also share real-world success stories from customers like GSK.

Scale your AI training and achieve peak performance with AI Hypercomputer. Gain actionable insights into optimizing your AI workloads for maximum goodput. Learn how to leverage our robust infrastructure for diverse models, including dense, Mixture of Experts, and diffusion. Discover how to customize your workflows with custom kernels and developer tools, facilitating seamless interactive development. You'll learn firsthand how Pathways, developed by Google Deepmind, enables large scale training resiliency, flexibility to express architecture.

AI offers the opportunity to transform manufacturing. In this session, we’ll share Google Cloud’s perspective and specific use cases that can boost productivity and operational efficiency, including new research findings. The session features customers at the forefront of the AI revolution and the foundational pillars that manufacturers need to innovate at scale.

Architect and deploy secure cross-cloud networks with confidence. This session delivers expert guidance on designing and deploying Google Cloud’s Cross-Cloud Network security solutions to help protect against a wide range of network threats, including exploits, malware, DDoS, data exfiltration, and more. Discover best practices for configuring Cloud NGFW, Cloud Armor, and Secure Web Proxy (Cloud SWP) to address critical security concerns and build a resilient cloud infrastructure.

Ready to build production-grade AI agents to solve real-world challenges? Join us for a deep dive on the Vertex AI Agent Builder. Learn how to create sophisticated, multi-agent applications that combine generative AI with deterministic workflows. We'll cover key features including the Google Agent Development Kit (ADK), the Vertex AI Agent Garden, and the Vertex AI Agent Engine. We’ll show you how to build, deploy and monitor agents in production. You will also learn directly from customers about their agents built on Vertex AI.

Join us to discuss serverless computing and event-driven architectures with Cloud Run functions. Learn a quick and secure way to connect services and build event-driven architectures with multiple trigger types (HTTP, Pub/Sub, and Eventarc). And get introduced to Eventarc Advanced, centralized access control to your events with support for cross-project delivery.

Want to create a retrieval-augmented generation (RAG) system perfectly tailored to your data and use case? This session dives into building custom RAG pipelines on Vertex AI. Learn how to combine Vertex AI services like document processing, vector search, and grounding to build powerful, context-aware AI applications.

Join Virgin Media O2 and Google for a technical discussion about lessons learned and best practices for building and scaling a data fabric on BigQuery. Find out how Virgin Media O2 eliminated silos and enabled secure and governed data sharing at scale to drive better decisions and get more value from their data.

Generative AI and machine learning (ML) are transforming industries, but many smaller organizations believe these technologies are out of reach due to limited resources and specialized skills. In this session, we’ll demonstrate how BigQuery is changing the game, making gen AI and ML accessible to teams of all sizes. Learn how BigQuery – with its serverless architecture, built-in ML capabilities, and integration with Vertex AI – empowers smaller teams to unlock the power of AI, drive innovation, and gain a competitive edge.

Join this session to discover how a phone plan selection app, built with Flutter and Firebase, leverages Gemini 2.0 to enhance and simplify the customer experience. Gain insights into the technical architecture, identify actionable strategies to implement similar AI-driven solutions in your own apps, and understand the key principles of using AI to enhance the customer experience.

Organizations are racing to deploy generative AI solutions built on large language models (LLMs), but struggle with management, security, and scalability. Apigee is here to help. Join us to discover how the latest Apigee updates enable you to manage and scale gen AI at the enterprise level. Learn from Google’s own experience and our work with leading customers to address the challenges of productionizing gen AI.

Language models have already evolved to do much more than language tasks, principally in the domain of image, audio, and soon video. Join Mostafa Dehghani to explore the emergent frontier of multimodal generation, what Gemini’s world knowledge unlocks that domain specific models cannot create, and how developers should be thinking about AI as a next-generation creative partner.

Join us for an insightful discussion with Understood.org, a leading nonprofit dedicated to supporting the 70 million Americans with learning and thinking differences, and discover how empowering neurodiverse employees with tools like Google Workspace and Gemini can foster a more productive workplace.

Managing apps in the cloud can be complex. With your app’s footprints in many places across the platform, simply staying informed can be challenging. How do you know if your app is meeting performance targets? How can you optimize costs or anticipate the impact of maintenance? Join this session to learn about a new user experience on Google Cloud that will greatly simplify cloud operations by centralizing essential information and insights so you can focus on what matters most. Speakers will share the story of how they built it and show you how to leverage it to boost the efficiency of your everyday job.