Self-service has always been a strong idea, but most teams never see it work the way it should. If your users can’t find answers or take action without coming back to you, it’s not self-service, it’s just a slower help desk.

The real breakdown comes from platforms that don’t match how people actually work. Self-service succeeds when it aligns with how questions form, how ideas are tested, and how decisions move from discussion to action. Without that human layer, the tools slip into the same request-and-wait cycle they were meant to replace.

From this session, you’ll get a clear view of where most programs go wrong and how to turn self-service back into what it was meant to be, something people actually use.

There's been a ton of hype surrounding AI for enterprise data, but is anyone actually using it in production? In this talk, we'll explore how Sigma is leveraging, dbt, AI, and Sigma to build propensity models and more—creating a flywheel feedback loop powered by Sigma.

Attendees will learn: - Practical, real-world applications of these tools in AI workflows. - Integration benefits of Snowflake, dbt, and Sigma. - Challenges faced and solutions implemented. - The transformative impact on business outcomes.

Join us to discover actionable takeaways for implementing AI-driven solutions in your organization.

Speaker: Jake Hannan Head of Data Sigma

Read the blog to learn about the latest dbt Cloud features announced at Coalesce, designed to help organizations embrace analytics best practices at scale https://www.getdbt.com/blog/coalesce-2024-product-announcements

With dbt and the modern data stack, onboarding and surfacing data has never been more manageable for analytics engineers. Still, 85% of data products never make it into production. Why do data practitioners struggle to create data products that engage the people who actually use them?

Join Jake and Nate as they discuss how integration and collaboration can drive user engagement, ultimately leading to increased adoption. They’ll present guiding principles and three real world examples of data products designed to center and empower business users to: - Replace the need for seeds using materialized Sigma input tables - Create and manage HubSpot contacts and segments using Sigma’s HubSpot template - Sync insights from Sigma directly to downstream systems using the Hightouch integration.

The lessons learned from building a data platform at Sigma will provide everyone a framework for fostering collaboration between data teams and business users so they can raid insights, move up the leaderboard, and level up their gameplay no matter what data stack they use.

Speakers: Nate Meinzer, Director of Partner Engineering, Sigma Computing; Jake Hannan, Senior Manager, Data Platform, Sigma Computing

Register for Coalesce at https://coalesce.getdbt.com

For too long, there's been contention between business and data teams. Incoming requests to a data team span from adding one specific column for one specific use case, to updating logic for a point in time question—the priorities stack up, and data teams find themselves sifting through a myriad of lower-level requests, unable to work on higher, more transformational deliverables. At Sigma, we're flipping the script by enabling analysts and stakeholders alike to iterate and explore in a familiar spreadsheet UI, with the scale and performance unlocked by modern cloud data warehouses. In this talk, we'll cover how we deploy Sigma internally (powered by dbt and dbt cloud metadata) to truly give the power to generate insights from data back to the business, and create a more effective feedback loop when working with our own data team.

Check the slides here: https://docs.google.com/presentation/d/11jGG6OSwwjtT6gRVpse9VSPjW_mIpYPUfRBx5TSttjk/edit?usp=sharing

Coalesce 2023 is coming! Register for free at https://coalesce.getdbt.com/.