Transform customer engagement with Conversational Agents, Agent Assist, and Conversational Insights. Observe a multimodal agent in action, combining gen AI with business logic. Explore the unified console for building no-code conversational agents.

This session provides strategies for maximizing business value with generative AI. We cut through the hype and offer actionable insights for building and deploying advanced gen AI business capabilities. We'll delve into strategies that our customers use to get the most out of their AI investment, explore the essential foundations for scaling up, and share a vision for the future of business operations transformed by agentic AI.

Bring generative AI capabilities to your local environment with Google Distributed Cloud. Maintain data residency without compromising on latency.

Talk on preparing documents for Gen AI.

Discover the future of games, powered by AI. Explore interactive gameplay experiences leveraging the best of Google Cloud, including real-time generative AI, planet-scale game servers, and more.

This workshop examines the critical lessons learned in deploying generative AI applications and explores how these insights can shape the future of the "AI Agents era." We'll delve into the practical challenges and solutions encountered in moving from initial answers to actionable implementations, prescribing how these learnings can be applied to build more sophisticated, autonomous, and impactful AI systems.

In this demo we partnered with Vodafone to show how our customers are using multi-modal gen AI to elevate field agent knowledge level and productivity. This demo showcases how CSPs can democratize data for high turnover positions, improve the quality of service, and reduce the cost for the CSP while increasing the satisfaction for the customers.

Generative AI can redefine the way people create, communicate, collaborate and get things done. When you leverage powerful AI tools right within the apps you use daily, it's like suddenly having access to a team of experts in research, writing, graphics and organization who can help you reach for goals you thought impossible. Join this session to hear from Google Workspace customers and learn how the new era of Generative AI can help you outdo yourself and thrive in a new era of work - whether you work in a small business, a startup or a major multinational corporation.

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Research indicates that organizations that absorb generative AI fastest will see disproportionate business success. Accelerate and equip your organization to leverage generative AI by understanding a practical and pragmatic framework to build organizational muscle to drive business value. This workshop covers business use cases accelerated by Google Cloud solutions, showcases training opportunities across functional roles, and will include real time brainstorming and identification of actions.

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A reference implementation for analyzing geospatial data with generative AI. Combine Google’s unique ML models with your own data and Gemini’s reasoning capabilities to unlock powerful insights for crisis response, public health, climate resilience, and more.

Working with the agility and flexibility of a digital native or a big tech innovator can feel like an impossible mountain to climb for traditional enterprises. But empowering your teams with the right tools, like generative AI, can make this vision a reality. Join this session to learn how your organization can adopt a more collaborative mindset and begin to identify your road map to embracing generative AI. Hear from two customers who have embarked on their journey of a new way to work and glean insights from their lessons learned in adopting Gemini AI in Google Workspace.

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In this mini course, you will explore the use of Gemini, PaLM, and other generative AI models using Vertex AI Studio. You will learn how to design and tune prompts to ensure the best outputs for your applications and discuss other services in Vertex AI Studio to improve output quality.

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Build cloud solutions faster and smarter with Prompt Design in Vertex AI. Work your way towards earning a Google Cloud skill badge while being introduced to GenAI, powered by Google's advanced Gemini AI. Your session will include a presentation and hands-on practice with the learning labs included in this Skill Badge, followed by an overview of the requirements that will be evaluated to earn this credential. The challenge lab, to be completed after the session, takes the learner on a journey of crafting effective prompts, applying Gemini models to create new product descriptions in a real-world marketing scenario, and running, testing and modifying generative AI code using Jupyter Notebooks. Experience the future of cloud development today!

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This session explores Microsoft Fabric migrations with a proven approach, key stages, and real-world outcomes. We’ll highlight strategies, best practices, and common pitfalls while showing how generative AI streamlines planning, execution, and optimization to accelerate migration success.

This session explores real-world success stories from world-leading companies in financial services, retail, healthcare, gaming sectors, and more. The forum is ideal for business leaders, technical executives, product managers, and developers to see how gen AI is being used for automation, personalization, knowledge extraction, differentiated experiences, operational efficiency, and user protection within their own organizations.

This lecture delves into the evolution from LLMOps to GenOps, showcasing how the GenOps solution revolutionizes Generative AI with its cutting-edge security and governance framework powered by Google Cloud. It highlights the necessity of continuous security throughout the AI lifecycle and the strategic integration of ethical guidelines and compliance measures, ensuring safe, compliant, and efficient AI operations. By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

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For years, mainframe modernization seemed out of reach. Generative AI breakthroughs, led by Google’s Gemini, offer automated assessments, code transformation, and risk mitigation for accelerated and cost-effective cloud migration. Learn from Ford and Intesa Sanpaolo about how they reduced costs, boosted performance, and embraced innovation by modernizing their core applications off the mainframe and onto Google Cloud. Learn how Google Cloud’s mainframe modernization solutions can work for your digital transformation journey.

With thousands of new AI papers published monthly, many are quickly set aside and never advance beyond the labs where they originated, while others gain significant recognition and are cited extensively. Meanwhile, classic approaches like graph theory, Monte Carlo methods, ranking and search algorithms remain integral to AI solutions deployed in real-world applications every day. In this talk we will try to identify ideas from the world of GenAI that will have the most profound impact on enterprises and our daily lives.

Any new technology brings potential new risks, and generative AI is no exception. In this session, we will cut through the FUD around gen AI deployments - helping you understand the real risks, both existing and novel, with deploying AI systems in the cloud. We’ll also provide a framework for how to support the safe use of AI in your organization, so that security, privacy, and risk concerns, real and imagined, can be addressed effectively without slowing business velocity.

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Gain insight into building domain-specific GenAI applications for the enterprise through the lens of the legal use case. Discover essential components of a comprehensive LLM ecosystem and operational model, and strategies for delivering relevant, accurate outputs with safe and ethical guardrails. Hear from PwC's Vince DiMascio on the real-world insights from a venture capital firm's successful legal GenAI implementation

Don't miss this opportunity - discover the power of GenAI.

By attending this session, your contact information may be shared with the sponsor for relevant follow up for this event only.

Click the blue “Learn more” button above to tap into special offers designed to help you implement what you are learning at Google Cloud Next 25.