Join us as we explore how KRAFTON optimized data governance for PUBG IP, enhancing cost efficiency and scalability. KRAFTON operates a massive data ecosystem, processing tens of terabytes daily. As real-time analytics demands increased, traditional Batch-based processing faced scalability challenges. To address this, we redesigned data pipelines and governance models, improving performance while reducing costs. Transitioned to real-time pipelines (batch to streaming) Optimized workload management (reducing all-purpose clusters, increasing Jobs usage) Cut costs by tens of thousands monthly (up to 75%) Enhanced data storage efficiency (lower S3 costs, Delta Tables) Improved pipeline stability (Medallion Architecture) Gain insights into how KRAFTON scaled data operations, leveraging real-time analytics and cost optimization for high-traffic games. Learn more: https://www.databricks.com/customers/krafton

Despite the proliferation of cloud data warehousing, BI tools, and AI, spreadsheets are still the most ubiquitous data tool. Business teams in finance, operations, sales, and marketing often need to analyze data in the cloud data warehouse but don't know SQL and don't want to learn BI tools. AI tools offer a new paradigm but still haven't broadly replaced the spreadsheet. With new AI tools and legacy BI tools providing business teams access to data inside Databricks, security and governance are put at risk. In this session, Row Zero CEO, Breck Fresen, will share examples and strategies data teams are using to support secure spreadsheet analysis at Fortune 500 companies and the future of spreadsheets in the world of AI. Breck is a former Principal Engineer from AWS S3 and was part of the team that wrote the S3 file system. He is an expert in storage, data infrastructure, cloud computing, and spreadsheets.