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behavioral_data analytics data_collection web_analytics digital_analytics

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As organizations of all sizes continuously look to drive value out of data, the modern data stack has emerged as a clear solution for getting insights into the hands of the organization. With the rapid pace of innovation not slowing down, the tools within the modern data stack have enabled data teams to drive faster insights, collaborate at scale, and democratize data knowledge. However, are tools just enough to drive business value with data?  In the first of our four RADAR 2023 sessions, we look at the key drivers of value within the modern data stack through the minds of Yali Sassoon and Barr Moses.  Yali Sassoon is the Co-Founder and Chief Strategy Officer at Snowplow Analytics, a behavioral data platform that empowers data teams to solve complex data challenges. At Snowplow, Yali gets to combine his love of building things with his fascination of the ways in which people use data to reason. Barr Moses is CEO & Co-Founder of Monte Carlo. Previously, she was VP Customer Operations at customer success company Gainsight, where she helped scale the company 10x in revenue and, among other functions, built the data/analytics team.  Listen in as Yali and Barr outline how data leaders can drive value creation with data in 2023.

With the increasing rate at which new data tools and platforms are being created, the modern data stack risks becoming just another buzzword data leaders use when talking about how they solve problems.

Alongside the arrival of new data tools is the need for leaders to see beyond just the modern data stack and think deeply about how their data work can align with business outcomes, otherwise, they risk falling behind trying to create value from innovative, but irrelevant technology.

In this episode, Yali Sassoon joins the show to explore what the modern data stack really means, how to rethink the modern data stack in terms of value creation, data collection versus data creation, and the right way businesses should approach data ingestion, and much more.

Yali is the Co-Founder and Chief Strategy Officer at Snowplow Analytics, a behavioral data platform that empowers data teams to solve complex data challenges. Yali is an expert in data with a background in both strategy and operations consulting teaching companies how to use data properly to evolve their operations and improve their results.