Stakeholders often miss key insights that can be provided by data to drive action forward, due to the way the data is presented and communicated to them. My guest today believes that data storytelling is key to resolving this common pain point. Kam Lee, a BI Data Storytelling Mastery alumn and graduate who has used our framework to surface over $100M for the fintech company he works with! Kam is the Chief Data Scientist at his company Finetooth Analytics (specializing in marketing analytics), working with top marketers like Russell Brunson from Clickfunnels! Our data masterclass with Kam today delves deep into how he used our BI Data Storytelling Methodology and framework to straddle data engineering, data science, and storytelling. Kam shares game-changing concepts from the course and how he has used them to connect to stakeholders, influence their actions, and overcoming what he calls 'emotional responses' to data. Tune in to this knowledge bomb-filled episode! In this episode, you'll learn: [0:12:20] Three buckets Kam uses to organize the data storytelling process. [0:14:56] The challenge of dealing with stakeholders who respond emotionally to data. [0:26:48] Whether to start with the storyboarding or the analytics data dictionary first. [0:28:19] The difference between KPIs, trends, and actions. For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/76    Enjoyed the Show?  Please leave us a review on iTunes.

Many companies want to use data to gain a competitive edge in their industries--this can pose a challenge for organizations whose core business is not inherently technical. To make things worst lots of providers and consulting firms push unproven strategies and technical solutions that don't work. My guest today, Heather Smith is a data leader who has over 15 years of experience in the data science field, including recognition as one of Seattle's Top 5% of Women Engineers by Women Impact Tech.

As co-founder of Rove Technologies, Heather teaches how to set realistic expectations, when it comes to senior management and why it's so important. She shares real-world examples of where expectations were set, and unfortunately when they were not. In a more personal tone, she discusses how her female appearance has impacted her professionally. Listen in to hear Heather talk about the role of executive expectation management in data science and how you can start managing expectations correctly!

 [26:51]  - The role of executives in data management​ [29:54] - Heather on Data Literacy: "Often very smart people including executives, become dumb in the face of data."​ [45:48]  - Whether the team that built the successful model should own the model​ For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/64

Enjoyed the Show?  Please leave us a review on iTunes. Check out our sponsor! Are you a BI/Analytics leader who is tired of creating useless reports or dashboards? Are you struggling to get users over to your BI portal? Ever thought about embedding your analytics? If so, then you have to check out Logi Composer, the first ever out of the box development experience for teams who want to get up and running fast! Logi Analytics is offering AoF Listeners a special 14-day trial to get up and running fast! Just visit - logianalytics.com/aof

Free Data Storytelling Training Register before it sells out again! Our BI Data Storytelling Mastery Accelerator 3-Day Live Workshop new dates are finally available. Many BI teams are still struggling to deliver consistent, high-engaging analytics their users love. At the end of the workshop, you'll leave with a clear BI delivery action plan. Register today! In this episode, you'll learn: [00:40] Transformational Stories and Lessons Learned: 3 ways to use data storytelling in data science [19:50] Storytelling as a means of visualization. [26:52] How to think about answering the questions with data storytelling. For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/56  

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Today's guest is the talented and intelligent Lillian Pierson. Lillian is a Data Science Instagram rock star with 600K+ followers across social media. Currently, she is the data science instructor for multiple courses on LinkedIn Learning, as well as an author, entrepreneur, coach and social media genius. In this new BI Masterclass, Lillian is going to teach you how to build a solid enterprise-wide data strategy that scales. Stay tuned to get Lillian's best tips for social media, data strategies, and collecting data for use cases In this episode, you'll learn: [10:07] The definition of enterprise-wide data strategy and who it is for [11:35] Lillian's "Aha" moment and her two different types of clients [13:21] Key Quote: "What is the point of all this big data talk? The point is that they generate business value from that new knowledge." - Lillian Pierson For full show notes, his book give away, and the links mentioned visit: https://bibrainz.com/podcast/36 Sponsor This exciting season of AOF is sponsored by our BI Data Storytelling Mastery Accelerator 3-Day Live workshop. Our second one is coming up on Jan 28-30 and registration is open!  At the end of three days, you'll leave with the tools, techniques, and resources you need to engage your users. Register today!   Enjoyed the Show?  Please leave us a review on iTunes