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O'Reilly Data Science Books

2013-08-09 – 2026-02-25 Oreilly Visit website ↗

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Collection of O'Reilly books on Data Science.

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Business Intelligence with MicroStrategy Cookbook

This comprehensive guide introduces you to the functionalities of MicroStrategy for business intelligence, empowering you to build dashboards, reports, and visualizations using hands-on, practical recipes with clear examples. You'll learn how to use MicroStrategy for the entire BI lifecycle, making data actionable and insights accessible. What this Book will help me do Install and configure the MicroStrategy platform, including setting up a fully operational BI environment. Create interactive dashboards and web reports to visualize and analyze data effectively. Learn to use MicroStrategy on mobile devices, enabling access to data-driven insights anywhere. Discover advanced analytics techniques using Visual Insight and MicroStrategy Cloud Express. Master practical skills with real-life examples to implement robust BI solutions. Author(s) Davide Moraschi, an experienced professional in business intelligence and data analytics, brings his expertise to guiding readers through the MicroStrategy platform. He has years of experience implementing and developing BI solutions in diverse industries, offering practical perspectives. Davide's approachable teaching style and clear examples make technical concepts accessible and engaging. Who is it for? This book is tailored for BI developers and data analysts who want to deepen their expertise in MicroStrategy. It's also suitable for IT professionals and business users aiming to leverage MicroStrategy for data insights. Some existing knowledge of BI concepts, such as dimensional modeling, will enrich your learning experience. You need no prior experience with MicroStrategy to benefit from this book.

Pentaho Data Integration Beginner's Guide - Second Edition

This book is a comprehensive guide designed for those new to Pentaho Data Integration. With a focus on practical application and step-by-step learning, this book covers everything from installation to complex data manipulation. By following along, you will acquire the skills you need to efficiently manage and transform data using Pentaho. What this Book will help me do Understand how to install and set up Pentaho Data Integration for professional data manipulation. Master data transformation tasks such as cleaning, sorting, and integrating different data sources. Learn to configure and operate databases within the Pentaho environment, including CRUD operations. Gain hands-on experience with data warehousing concepts and using Pentaho to populate data warehouses. Develop workflows and schedules for automated data processes using Pentaho's advanced tools. Author(s) Carina Roldán is an experienced data professional with extensive expertise in the field of ETL and data integration. Her teaching style is clear, approachable, and heavily reliant on practical examples. She focuses on enabling learners to build real-world skills in a supportive and engaging manner, making complex topics accessible to everyone. Who is it for? This book is perfect for developers, database administrators, and IT professionals looking to venture into ETL tools or seeking a deeper understanding of Pentaho Data Integration. Beginners without prior exposure to Pentaho Data Integration will find it an excellent entry point, while those with some experience will benefit from its in-depth insights. It is also valuable for data warehouse designers and architects aiming to streamline their workflows.

Getting Started with the Graph Template Language in SAS

You've just received a new survey of study results, and you need to quickly create custom graphical views of the data. Or, you've completed your analysis, and you need graphs to present the results to your audience, in the style that they prefer. Now, you can create custom graphs quickly and easily with Getting Started with the Graph Template Language in SAS, without having to understand all of the Graph Template Language (GTL) features first.

This book will get you started building graphs immediately and will guide you toward a better understanding of the GTL, one step at a time. It shows you the most common approaches to a variety of graphs along with information that you can use to build more complex graphs from there. Sanjay Matange offers expert tips, examples, and techniques, with a goal of providing you with a solid foundation in using the GTL so that you can progress to more sophisticated, adaptable graphs as you need them.

Ultimately, Getting Started with the Graph Template Language in SAS allows you to bypass the learning curve. It teaches you how to quickly create custom, aesthetically pleasing graphs that present your data with maximum clarity and minimum clutter.

This book is part of the SAS Press program.

KNIME Essentials

KNIME Essentials is a comprehensive guide to mastering KNIME, an open-source data analytics platform. Through this book, you'll discover how to process, visualize, and report on data effectively. Whether you're new to KNIME or data analytics in general, this resource is designed to equip you with the skills needed to handle data challenges confidently. What this Book will help me do Understand how to install and set up KNIME for data analysis tasks. Learn to create workflows to efficiently process data. Explore methods for importing and pre-processing data from various sources. Master techniques for visualizing and analyzing processed data. Generate professional-grade reports based on your data visualizations. Author(s) Gábor Bakos, the author of KNIME Essentials, leverages his expertise in data analytics and software tools to provide readers with a practical guide to mastering KNIME. With years of experience in working with analytics platforms, he crafts content that is accessible and focused on delivering real-world results. His user-focused approach helps readers quickly grasp complex concepts. Who is it for? This book is ideal for data analysts and professionals seeking to enhance their data processing skills with KNIME. No prior knowledge of KNIME is expected, but a foundational understanding of data analytics concepts would be beneficial. If you're looking to produce insightful analytics and reports efficiently, this guide is tailored for you.

Discovering Partial Least Squares with JMP

Partial Least Squares (PLS) is a flexible statistical modeling technique that applies to data of any shape. It models relationships between inputs and outputs even when there are more predictors than observations. Using JMP statistical discovery software from SAS, Discovering Partial Least Squares with JMP explores PLS and positions it within the more general context of multivariate analysis.

Ian Cox and Marie Gaudard use a “learning through doing” style. This approach, coupled with the interactivity that JMP itself provides, allows you to actively engage with the content. Four complete case studies are presented, accompanied by data tables that are available for download. The detailed “how to” steps, together with the interpretation of the results, help to make this book unique.

Discovering Partial Least Squares with JMP is of interest to professionals engaged in continuing development, as well as to students and instructors in a formal academic setting. The content aligns well with topics covered in introductory courses on: psychometrics, customer relationship management, market research, consumer research, environmental studies, and chemometrics. The book can also function as a supplement to courses in multivariate statistics and to courses on statistical methods in biology, ecology, chemistry, and genomics.

While the book is helpful and instructive to those who are using JMP, a knowledge of JMP is not required, and little or no prior statistical knowledge is necessary. By working through the introductory chapters and the case studies, you gain a deeper understanding of PLS and learn how to use JMP to perform PLS analyses in real-world situations.

This book motivates current and potential users of JMP to extend their analytical repertoire by embracing PLS. Dynamically interacting with JMP, you will develop confidence as you explore underlying concepts and work through the examples. The authors provide background and guidance to support and empower you on this journey.

This book is part of the SAS Press program.

IBM Cognos Dynamic Query

This IBM® Redbooks® publication explains how IBM Cognos® Business Intelligence (BI) administrators, authors, modelers, and power users can use the dynamic query layer effectively. It provides guidance for determining which technology within the dynamic query layer can best satisfy your business requirements. Administrators can learn how to tune the query service effectively and preferred practices for managing their business intelligence content. This book includes information about metadata modeling of relational data sources with IBM Cognos Framework Manager. It includes considerations that can help you author high-performing applications that satisfy analytical requirements of users. This book provides guidance for troubleshooting issues related to the dynamic query layer of Cognos BI.

JMP 11 Consumer Research

JMP 11 Consumer Research focuses on analyses that help users observe and predict subject's behavior, particularly those in the market research field. The Uplift platform predicts consumer behavior based on shifts in marketing efforts. Learn how to tabulate and summarize categorical responses with the Categorical platform. Factor Analysis rotates principal components to help identify which directions have the most variation among the variables. The book also covers Item Analysis, a method for identifying latent traits that might affect an individual's choices. And read about the Choice platform, which market researchers use to estimate probability in consumer spending.

JMP 11 Design of Experiments Guide

The JMP 11 Design of Experiments Guide covers classic DOE designs (for example, full factorial, response surface, and mixture designs). Read about more flexible custom designs, which you generate to fit your particular experimental situation. And discover JMP's definitive screening designs, an efficient way to identify important factor interactions using fewer runs than required by traditional designs. The book also provides guidance on determining an appropriate sample size for your study.

JMP 11 Essential Graphing

Start with JMP 11 Essential Graphing to find the ideal graph for your data. The book begins with Graph Builder, a quick way to create graphs in a drag-and-drop window. Line charts, ellipses, box plots, and maps are just a few of the graphs available in Graph Builder. Find information about creating other types of plots: bubble plots, scatterplots, parallel plots, and more.

JMP 11 Profilers

JMP 11 Profilers covers the family of interactive profiling tools, which enable you to view cross-sections of any response surface. The book also includes details about plotting points and surfaces in a three-dimensional graph. JMP 11 Profilers covers the family of interactive profiling tools, which enable you to view cross-sections of any response surface. The book also includes details about plotting points and surfaces in a three-dimensional graph.

JMP 11 Quality and Process Methods

Quality and Process Methods describes tools for evaluating and improving processes. The book begins by discussing creating control charts, which let you visualize process measurements over time, quantify common cause variation, and identify special cause variation. Details about estimating your process capability based on measurement systems analysis studies are included. Lastly, the book discusses Pareto plots and cause-and-effect diagrams to identify root causes of variability.

JMP 11 Reliability and Survival Methods

JMP 11 Reliability and Survival Methods provides details about evaluating and improving reliability in a product or system and analyzing survival data for people and products. The book explains how to fit the best distribution to your time-to-event data or analyze destruction data. A few other topics include analyzing competing causes of failure, modeling reliability as improvements are made over time, and analyzing recurring events.

JMP 11 Specialized Models

JMP 11 Specialized Models provides details about modeling techniques such as partitioning, neural networks, nonlinear regression, and time series analysis. Topics include the Gaussian platform, which is useful in analyzing computer simulation experiments. The book also covers the Response Screening platform, which is useful in testing the effect of a predictor when you have many responses.

SAS Macro Language Magic

SAS Macro Language Magic: Discovering Advanced Techniques pushes the SAS macro language to the limit. It explores how even common tools, when used to their full advantage, can transform into amazing applications. This book assumes a basic knowledge of the SAS macro language and then shows how to apply that knowledge in new and different ways.

This book enables you to find a technique that you like and then explore it to discover what works and what the possibilities are. You can experiment, focusing more on the application and less on the syntax, while at the same time visualizing the SAS program you want to generate.

Discover and develop powerful programming techniques down the path to demystifying MACROS. All the tricks and secrets are revealed, enabling you to write SAS macros that work like MAGIC.

This book is part of the SAS Press program.

How to Become a Top SAS Programmer

Would you like to be a top SAS programmer? Would you like to be the person that other SAS programmers turn to for solutions to programming problems? If so, then How to Become a Top SAS Programmer, written by Michael Raithel is the book for you.

This self-help book provides invaluable strategies for enhancing your SAS programming skills and introduces you to a wide variety of SAS resources that are readily available to you. Inside this book, you will learn: what makes a top SAS programmer fundamentals that every top SAS programmer should master ideas for advancing your SAS career within your organization where to find SAS documentation to learn new programming techniques how to participate in local and regional SAS user groups and SAS Global Forum how to make SAS training and certification work for you how to take part in SAS virtual communities to learn, contribute, and become well-known …and much more

Want to increase your SAS acumen, solidify the use of SAS in your organization, be a greater benefit to your organization as a SAS programmer, contribute to the world-wide SAS community, and enjoy good career growth? Michael’s book will help the novice SAS programmer or a seasoned professional to do all that and more.

Start reading it now and become the top SAS programmer in your organization who everyone goes to for insight and guidance into the many aspects of the SAS world!

This book is part of the SAS Press program.

IBM Cognos 10 Report Studio Cookbook - Second Edition

This cookbook is a comprehensive guide to mastering IBM Cognos 10 Report Studio, enabling users to become proficient in developing professional-grade reports. Through practical recipes, you will learn how to harness the full potential of Report Studio, mastering both fundamental and advanced features for real-world application. What this Book will help me do Efficiently organize and process data using advanced sorting and filtering techniques. Create visually engaging and functional reports, including dynamic drill-through links and enhanced formatting options. Master the use of conditional formatting, cascaded prompts, and master-detailed queries in your reports. Enhance reports with Active Reports, direct XML editing, and by integrating JavaScript and HTML elements. Adopt industry best practices for report development, including version control and regression testing. Author(s) The author of this cookbook is an experienced IBM Cognos consultant with years of experience in developing business intelligence solutions and creating comprehensive reports. They focus on combining technical expertise with practical examples, presenting information in an approachable and user-friendly manner. Who is it for? This book is ideal for Business Intelligence Developers with a working knowledge of IBM Cognos 10 who seek to enhance their report-building skills. It also serves Business Analysts or Power Users familiar with basic report authoring who aim to explore advanced features. Prior knowledge of IBM Cognos 10 architecture and basic Report Studio functionalities is assumed.

Segmentation and Lifetime Value Models Using SAS

Help your organization determine the value of its customer relationships with Segmentation and Lifetime Value Models Using SAS. This book contains a wealth of information that will help you perform analyses to identify your customers and make informed marketing investments. It answers core questions on customer relationship management (CRM), provides an overall framework for thinking about CRM, and offers real-world examples across a variety of industries.

Edward C. Malthouse introduces you to a number of useful models, ranging from simple to more complicated examples, and discusses their applications. You'll learn about segmentation models for identifying groups of customers and about lifetime value models for estimating the future value of the segments. You'll learn how to prepare data and estimate models using Base SAS, SAS/STAT, SAS/IML, and SQL.

Marketing analysts, CRM analysts, database managers, and anyone looking to address the challenges of allocating marketing resources to different customer groups will benefit from the concepts and exercises in this book. Analysts will learn how to approach unique business problems. Managers will gain a sense of what's possible and what to ask of their analytics departments.

This book is part of the SAS Press program.