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Event

Making Data Simple

2018-09-19 – 2025-12-03 Podcasts Visit website ↗

Activities tracked

35

Hosted by Al Martin, WW VP of Technical Sales at IBM, Making Data Simple cuts through the hype to reveal how data and AI reshape the modern enterprise.

Thought leaders, researchers, and innovators share firsthand lessons on leading teams, scaling analytics, and driving real-world impact—delivered in Al’s signature straightforward, witty style.

Tune in to Making Data Simple today.  From data and AI breakthroughs to leadership hacks, top experts drop actionable gems that help businesses thrive in a data-driven world. #MakingDataSimple #AI #Leadership

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Al and Nancy discuss Data and AI and its impact on sports

2020-11-18 Listen
podcast_episode
Nancy Hensley (IBM Hybrid Cloud) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.

Abstract Hosted by Al Martin, VP, Data and AI Expert Services and Learning at IBM, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts.

This week on Making Data Simple, we have Nancy Hensley, Nancy is currently the Chief Marketing and Product Officer for Stats Perform. Nancy was the Chief Digital Officer at IBM.

Show Notes 1:37 – Nancy’s bio 3:10 - Are we talking Money Ball? 5:52 - On Base percentage 7:08 – Analyse examples  10:02 – Do you control the data? 11:24 – Out there statistics 14:12 - Can analytics go to far? 17:35 – Real time analysis 18:45 – Covid and sports 21:15 – Your role in sports betting 22:50 – What’s the most fascinating thing you’ve learned? 25:23 – What’s the future?

Website - Stats Perform Money Ball Stats Perform - Twitter  Bill James – Baseball Abstract  The Analyst     Connect with the Team Producer Kate Brown - LinkedIn. Producer Steve Templeton - LinkedIn. Host Al Martin - LinkedIn and Twitter.  Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

This week Oliver Claude discusses Data Governance and Data Ops

2020-10-21 Listen
podcast_episode
Oliver Claude (IBM) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.

Abstract Hosted by Al Martin, VP, Data and AI Expert Services and Learning at IBM, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts.

This week on Making Data Simple, we have Oliver Claude Portfolio Offering Manager for Data and AI and Oliver is a Data Governance expert. Oliver also worked as a Chief Marketing Officer, VP and Chief Solution Owner, Solution Management, and Consulting, Al and Oliver discuss Data Governance and Data Ops and how it all fits into your business. 

Show Notes 2:50 - What is the definition of Data Governance? 4:06 - What is Data Ops? 4:40 - What is IBM doing with Data Ops? 5:16 - How have we automated our tools? 6:58 - What is better red or white wine? 7:33 - What is the future of Data Governance? 9:37 - How is Data Governance and Data Ops related to AI? 11:06 - What are the pitfalls for customers implementing Data Governance? 12:10 - How do companies get started? Oliver Claude - LinkedIn IBM DataOps    Connect with the Team Producer Kate Brown - LinkedIn. Producer Steve Templeton - LinkedIn. Host Al Martin - LinkedIn and Twitter.  Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

This week Ross Mauri discusses his career and changes at IBM

2020-07-08 Listen
podcast_episode
Ross Mauri (IBM) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.

Abstract Hosted by Al Martin, VP, Data and AI Expert Services and Learning at IBM, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts. This week on Making Data Simple, we have Ross Mauri General Manager, IBM Z & LinuxONE IBM Systems. Ross has expertise in strategy, technology, engineering, marketing, and sales. This week we discuss his career at IBM, the people and CEOs of IBM, Mainframes, Databases, Cloud, and Datastores, the myth of Z, and IBM's Z15.

Show Notes 3:43 - Ross Mauri's career 8:22 – People of IBM and CEOs 12:11 – Working with CEOs 14:34 – Ross talks legacy  17:20 – What does the mainframe do that no one else can? 18:28 – Z myth 21:22 – LinuxONE 24:29 – RedHat 25:15 – What does Z not do well? 26:00 – Z15 Ross Mauri - LinkedIn Connect with the Team Producer Kate Brown - LinkedIn. Producer Meighann Helene - LinkedIn. Producer Michael Sestak - LinkedIn. Producer Steve Templeton - LinkedIn. Host Al Martin - LinkedIn and Twitter.    Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Get Up to Speed with IBM Z feat. Priya Doty

2020-03-11 Listen
podcast_episode
Priya Doty (IBM) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.  Abstract This week on the podcast, our guest is Priya Doty, VP of Product Marketing at IBM. Priya specializes with the IBM Z and LinuxONE brands and shares her expertise in this episode.  Connect with Priya LinkedIn Twitter Medium IBM Blogs Show Notes 02:51 - Learn more on using SQL for Data Analysis here. 05:53 - Discover what B2B means here. 16:03 - You can find out more on pervasive encryption technology here. Connect with the Team Producer Liam Seston - LinkedIn. Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn.  Producer Mark Simmonds - LinkedIn.  Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Data Driven Marketing Tactics with Aarti Cherian

2020-02-19 Listen
podcast_episode
Aarti Cherian (IBM) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.  Abstract This week on Making Data Simple, our guest is Aarti Cherian, Program Director for IBM's Cloud Pak for Data and Watson Data Science Marketing. Aarti discusses key marketing tactics that are currently leveraged by teams at IBM.  Connect with Aarti LinkedIn Twitter Show Notes 3:01 - Check out this article on marketing techniques for tech companies.  14:41 - Not sure what B to B means? Find out here. 21:24 - Learn more about IBM Cloud Pak for Data here. 21:28 - Learn more about IBM Cloud Pak for Data System here. Connect with the Team Producer Liam Seston - LinkedIn. Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn.  Producer Mark Simmonds - LinkedIn.  Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Breakthrough Marketing Insights with Michelle Peluso

2020-01-29 Listen
podcast_episode
Michelle Peluso (IBM) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.  Abstract This week on Making Data Simple, our guest is Michelle Peluso, SVP of Digital Sales and Chief Marketing Officer at IBM. Michelle talks us through her passion for marketing and why she believes IBM is the best place to be for it. She shares some critical, modern-day marketing tactics that emphasize making an impact to your loyal consumers, while attracting new users. Tune-in and take part in the conversation.  Connect with Michelle LinkedIn Twitter IBM News Room Show Notes 02:06 - Check out these critical tips on time management from Forbes.  08:03 - Here is an article on storytelling trends marketing leaders should know.  15:50 - See this article for more info on data driven marketing.  24:07 - Check out these cyber security marketing tactics.  Connect with the Team Producer Liam Seston - LinkedIn. Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn.  Producer Mark Simmonds - LinkedIn.  Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Marketing Tactics for the Data Industry with Scott Hebner

2019-12-11 Listen
podcast_episode
Scott Hebner (IBM Data and AI) , Al Martin (IBM)

Send us a text Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.  Abstract Our guest this week is Scott Hebner, VP and CMO for IBM Data and AI. This episode revolves around the marketing industry and tactics employed by those in the field. Scott walks us through his perspectives and insights. Connect with Scott LinkedIn Twitter Show Notes 03:38 - Unsure what the cloud business is all about? Take a look at IBM's complete guide here. 11:30 - Click here to learn about data silos and why they will harm your business.  13:36 - Learn about how big data and AI work together in this article. 28:44 - Find out more about data lakes and data swamps here. Connect with the Team Producer Liam Seston - LinkedIn. Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn.  Producer Mark Simmonds - LinkedIn.  Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Exploring Marketing Insights with Jayson Gehri

2019-09-04 Listen
podcast_episode
Jayson Gehri (IBM) , Al Martin (IBM)

Send us a text In this episode of Making Data Simple, our guest is Jayson Gehri, Marketing Director for the IBM Hybrid Data Management portfolio. Host Al Martin turns to Jayson to provide marketing insights, specifically regarding the technology sector. Together, they cut through the jargon and explain some of the most important marketing concepts that you should be considering. Connect with Jayson Gehri LinkedIn Show Notes 02:52 - Check out this article offering their thoughts on the state of Data and AI.  04:57 - Get a sneak peak on what the new Tesla truck may look like, thanks to these renderings.  14:26 - Here's a profile on Edward Bernays. 18:55 - Here are 8 Keys to a Strong Marketing Strategy. 21:16 - Learn more about the Maldives here. Connect with the Team Host Al Martin - LinkedIn and Twitter. Producer Liam Seston - LinkedIn. Producer Rachit Sharma - LinkedIn.  Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn.

Content Manager Eric Hausken - LinkedIn. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

[Rebroadcast] Ep.5 - Growth hacking - not just for start ups

2019-05-31 Listen
podcast_episode
Nancy Hensley (IBM Hybrid Cloud) , Al Martin (IBM)

Send us a text How did companies like Facebook and Airbnb get so big so fast? What can we learn from them? Why is data so important for growth? Nancy Hensley, Director of Strategy & Growth for IBM Hybrid Cloud, has the answers in this episode of Making Data Simple. Learn how you can use growth hacking strategies to build your business and why growth hacking isn't just for startups. Show Notes 00:25 Connect with Al Martin on Twitter (@amartin_v) and LinkedIn (linkedin.com/in/al-martin-ku) 00:36 Connect with Nancy Hensley on Twitter (@nancykoppdw) and LinkedIn (linkedin.com/in/nancyhensley) 03:30 Explore The Growth Hacker: The next VP of Marketing by Andrew Chen here: http://bit.ly/104Xa0r  03:55 Read Hacking Growth by Sean Ellis & Morgan Brown here: http://growthhacker.com/ 04:55 Visit the Jagermeister website for more information on their company and product: https://www.jagermeister.com/en-CA (must be legal age) 22:15 Find Hooked: How to Build Habit-Forming Products by Nir Eyal here: http://amzn.to/2geOTlp 31:50 Find Rework by Jason Fried here: http://amzn.to/2xIU08B Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

IBM Think 2019 Preview, with Jayson Gehri - Making Data Simple [Season 3 - Episode 5]

2019-02-06 Listen
podcast_episode
Jayson Gehri (IBM) , Al Martin (IBM)

Send us a text Jayson Gehri directs the marketing team for Hybrid Data Management at IBM, following roles as marketing director for Dell and Quest Software. In this special episode, he lets us know what to watch for as IBM kicks off its annual THINK Conference, happening this year in the heart of downtown San Francisco from February 12th to the 15th.


Shownotes 00:00 - Check us out on YouTube and SoundCloud!  00:05 - Be sure to check out other MDS episodes here!  00:10 - Connect with Producer Steve Moore on LinkedIn & Twitter   00:15 - Connect with Producer Liam Seston on LinkedIn & Twitter   00:20 - Connect with Producer Rachit Sharma on LinkedIn   00:25 - Connect with Host Al Martin on LinkedIn & Twitter   00:40 – Connect with Jayson Gehri on LinkedIn & Twitter   00:55 – Get more info on THINK  01:30 – Pier 39   02:30 – Rob Thomas   02:35 – Arvind Krishna Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.