Data is your business. Have you unlocked its full potential? If you read nothing else on data strategy, read this book. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you maximize your analytics capabilities; harness the power of data, algorithms, and AI; and gain competitive advantage in our hyperconnected world. This book will inspire you to: Reap the rewards of digital transformation Make better data-driven decisions Design breakout products that generate profitable insights Address vulnerabilities to cyberattacks and data breaches Reskill your workforce and build a culture of continuous learning Win with personalized customer experiences at scale This collection of articles includes "What's Your Data Strategy?," by Leandro DalleMule and Thomas H. Davenport; "Democratizing Transformation," by Marco Iansiti and Satya Nadella; "Why Companies Should Consolidate Tech Roles in the C-Suite," by Thomas H. Davenport, John Spens, and Saurabh Gupta; "Developing a Digital Mindset," by Tsedal Neeley and Paul Leonardi; "What Does It Actually Take to Build a Data-Driven Culture?," by Mai B. AlOwaish and Thomas C. Redman; "When Data Creates Competitive Advantage," by Andrei Hagiu and Julian Wright; "Building an Insights Engine," by Frank van den Driest, Stan Sthanunathan, and Keith Weed; "Personalization Done Right," by Mark Abraham and David C. Edelman; "Ensure High-Quality Data Powers Your AI," by Thomas C. Redman; "The Ethics of Managing People's Data," by Michael Segalla and Dominique Rouzies; "Where Data-Driven Decision-Making Can Go Wrong," by Michael Luca and Amy C. Edmondson; "Sizing Up Your Cyberrisks," by Thomas J. Parenty and Jack J. Domet; "A Better Way to Put Your Data to Work," Veeral Desai, Tim Fountaine, and Kayvaun Rowshankish; and "Heavy Machinery Meets AI," by Vijay Govindarajan and Venkat Venkatraman. HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others.

Collect data and build trust. With the rise of data science and machine learning, companies are awash in customer data and powerful new ways to gain insight from that data. But in the absence of regulation and clear guidelines from most federal or state governments, it's difficult for companies to understand what qualifies as reasonable use and then determine how to act in the best interest of their customers. How do they build, not erode, trust? Customer Data and Privacy: The Insights You Need from Harvard Business Review brings you today's most essential thinking on customer data and privacy to help you understand the tangled interdependencies and complexities of this evolving issue. The lessons in this book will help you develop strategies that allow your company to be a good steward, collecting, using, and storing customer data responsibly. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Is your company ready for the next wave of analytics? Data analytics offer the opportunity to predict the future, use advanced technologies, and gain valuable insights about your business. But unless you're staying on top of the latest developments, your company is wasting that potential--and your competitors will be gaining speed while you fall behind. Strategic Analytics: The Insights You Need from Harvard Business Review will provide you with today's essential thinking about what data analytics are capable of, what critical talents your company needs to reap their benefits, and how to adopt analytics throughout your organization--before it's too late. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues--blockchain, cybersecurity, AI, and more--each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas--and prepare you and your company for the future.

Don't let a fear of numbers hold you back. Today's business environment brings with it an onslaught of data. Now more than ever, managers must know how to tease insight from data--to understand where the numbers come from, make sense of them, and use them to inform tough decisions. How do you get started? Whether you're working with data experts or running your own tests, you'll find answers in the HBR Guide to Data Analytics Basics for Managers. This book describes three key steps in the data analysis process, so you can get the information you need, study the data, and communicate your findings to others. You'll learn how to: Identify the metrics you need to measure Run experiments and A/B tests Ask the right questions of your data experts Understand statistical terms and concepts Create effective charts and visualizations Avoid common mistakes

Don’t let your fear of finance get in the way of your success. This digital collection, curated by Harvard Business Review, brings together everything a manager needs to know about financial intelligence. It includes Financial Intelligence, called a “must-read” for decision makers without expertise in finance; A Concise Guide to Macroeconomics, which covers the essentials of macroeconomics and examines the core ideas of output, money, and expectations; Essentials of Finance and Budgeting, which explains everything HR professionals need to know to make wise financial decisions; Ahead of the Curve, Joseph H. Ellis’s forecasting method to help managers and investors understand and predict the economic cycles that control their businesses and financial fates; Beyond Budgeting; which offers a coherent management model that overcomes the limitations of traditional budgeting; Preparing a Budget, packed with handy tools, self-tests, and real life examples to help you hone critical skills; and HBR Guide to Finance Basics for Managers, which will give you the tools and confidence you need to master the fundamentals of finance.

A budget is a financial action plan for an organization. This guide will teach you how to: - Forecast future business results, such as sales volume, revenues, and expenses - Reconcile those forecasts to organizational goals - Obtain organizational support for your proposed budget - Fine-tune your budget over time