Microsoft's database portfolio offers a range of options for your customers to achieve any goal. Come to this session to learn about the top use cases for each of our managed database products and how to pitch customers on the value of co-locating databases on Azure with other workloads including AI, analytics, or applications. Whether your customers are migrating and modernizing enterprise applications from on-premise solutions to the cloud or building AI applications, Azure has you covered.

Whether you’re modernizing for peak performance and AI readiness or building the next generation of intelligent apps and agents, the Microsoft database portfolio fuels your vision. Join CVP Shireesh Thota for an inside look at the latest innovations across SQL, NoSQL, and open-source databases—featuring dynamic demos that reveal how to boost productivity, deliver rich, personalized experiences, and unlock new possibilities from your data.

Data is the fuel for innovation, driving the development of transformative applications and artificial intelligence (AI). This session will explore how harnessing the power of data across the Azure databases portfolio can lead to groundbreaking advancements that enhance operational efficiency, deliver personalized user experiences, and revolutionize the way we interact with technology.

𝗦𝗽𝗲𝗮𝗸𝗲𝗿𝘀: * Shireesh Thota * Arun Ulagaratchagan * James Codella * Charles Feddersen * Aditi Gupta * Bob Ward

𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗜𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: This is one of many sessions from the Microsoft Ignite 2024 event. View even more sessions on-demand and learn about Microsoft Ignite at https://ignite.microsoft.com

BRK188 | English (US) | Data

MSIgnite

Improve performance with the latest capabilities for Azure SQL Databases, Azure Database for PostgreSQL, and SQL Server enabled by Azure Arc for hybrid and multi-cloud. You’ll learn how customers enabled ongoing innovation by migrating to Azure Database for MySQL. This session will cover tactical ways to get the most from your applications with the databases that are easy to use, deliver unmatched price/performance, support open-source and enable transformative AI technologies.

To learn more, please check out these resources: * https://aka.ms/Ignite23CollectionsBRK224H * https://info.microsoft.com/ww-landing-contact-me-for-events-m365-in-person-events.html?LCID=en-us&ls=407628-contactme-formfill * https://aka.ms/ArcSQL * https://aka.ms/azure-ignite2023-dataaiblog

𝗦𝗽𝗲𝗮𝗸𝗲𝗿𝘀: * Chandra Gavaravarapu * Maximilian Conrad * Shireesh Thota * Simon Faber * Vlad Rabenok * Xiaoxuan Guo * Ed Donahue * Aditya Badramraju * Bob Ward * Denzil Ribeiro * Parikshit Savjani

𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗜𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: This video is one of many sessions delivered for the Microsoft Ignite 2023 event. View sessions on-demand and learn more about Microsoft Ignite at https://ignite.microsoft.com

BRK224H | English (US) | Data

MSIgnite

Unlock the next level of performance and scalability with Azure Databases—engineered for speed, reliability, and seamless integration across your stack. At Ignite, Shireesh Thota, CVP of Azure Databases, will unveil breakthrough features and releases for Azure Databases, SQL Server 2025, and Fabric Databases for SQL and Cosmos DB. Get an inside look at how these advancements empower you to build and deploy cutting-edge applications and AI agents—faster, smarter, and at enterprise scale.