The wealth gap remains a persistent challenge, but generative AI offers new tools to address this complex issue. In this fireside chat, Kevin Cohee, CEO of OneUnited Bank, will share his vision for leveraging GenAI to create economic opportunity for underserved communities. Learn how OneUnited Bank's partnership with Google Cloud is driving personalized financial education and wealth management solutions, paving the way for a more equitable future.

Scams and phishing attacks are skyrocketing all around the world, and safeguarding your users and brand reputation requires proactive and intelligent solutions. In this session, we’ll delve into Google Cloud’s Web Risk, a powerful service that leverages AI and machine learning (ML) to protect users against unsafe websites. Learn how Web Risk scans over 10 billion URLs daily, identifying phishing sites, malware downloads, and other threats with over 99.99% accuracy.

Embark on a journey to enhance your Oracle applications by migrating and modernizing them on Google Cloud. This session delves into real-world customer success stories and showcases the latest advancements. Discover best practices for seamless migrations and explore how Google Cloud optimizes performance and scalability for your Oracle applications. Uncover valuable insights from your Oracle databases and app-powered integrations with Google advanced AI, analytics, and monitoring tools.

Join us for an exciting session where experts from Salesforce and Google will discuss their innovative partnership aimed at transforming customer engagement. This collaboration focuses on integrating Salesforce Service Cloud with the Google Customer Engagement Suite to help organizations solve problems faster, improve customer satisfaction, and drive revenue with AI. Discover how Service Cloud, leveraging Google's technology, is building AI-powered contact centers to drive customer success by combining the strengths of humans and agents.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Organizations with strict data residency requirements often struggle to leverage AI and the latest in cloud innovations on-premises. Learn how to architect gen AI optimized applications for success using LLMs, cloud infrastructure, and data on-premises without compromising on data sovereignty, security, or latency in this technical deep dive session.

Simplify blockchain development with generative AI on Google Cloud. In this interactive session, you’ll learn how Gemini AI helps generate queries for BigQuery blockchain datasets and analyzes real-time blockchain data. See how Blockscope is using Gemini to conduct forensic analysis of blockchain data. Live demos will show you how to supercharge your Web3 projects, whether you're a blockchain veteran or just starting out.

In this hands-on lab, you'll explore the power of BigQuery Machine Learning with remote models like Gemini Pro to analyze customer reviews. Learn to extract keywords, assess sentiment, and generate insightful reports using SQL queries. Discover how to integrate Gemini Pro Vision to summarize and extract keywords from review images. By the end, you’ll gain skills in setting up Cloud resources, creating datasets, and prompting Gemini models to drive actionable insights and automated responses to customer feedback.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!

The growing demand for AI inference raises crucial questions about sustainability. For developers, that means looking for energy efficiency everywhere. This session will explore deployment models (PaaS vs IaaS), capabilities you can optimize under the hood (architectural best practices and measurement), and data center wide optimizations Google makes and manages (liquid cooling, custom hardware) to be considered in the context of an AI inference application.

Despite the robustness of a retailer's order management system, external factors can disrupt both employee and customer experiences. Cognizant tackled the Must-Arrive-By-Date (MABD) challenge, crucial for ensuring timely shipments. Their OMS Gen AI solution features an intelligent assistant that predicts PO delays and recommends actions to guarantee on-time arrivals. This innovation delights store associates and customers alike, ensuring shelves remain stocked even under extreme weather conditions.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Need precise data extraction from your documents?  This hands-on lab teaches you to build custom document extractors with Document AI Workbench. Learn to create, train, and evaluate a model tailored to your specific document types and achieve higher processing accuracy.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!

Learn how Salesforce and Google are partnering to deliver new features to customers through Agentforce, powered by Google AI. Speakers will discuss the upcoming availability of Gemini within Agentforce, giving customers flexibility in choosing models to drive Agents and Actions. They will also cover new capabilities within Agentforce, powered by Google services, which provide improved natural conversational experiences and real-time integration with Google Maps, Travel, and Weather.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

This talk will discuss how to efficiently set up and deploy Google Cloud TPUs for training AI and LLM workloads. Using scripts and existing tools to automate the process, you'll learn how to quickly build a fully functional TPU training environment. Additionally, the session offers insights on optimizing your cloud environment for maximum training efficiency, accelerating your AI and LLM initiatives.

Don't let Gen AI pitfalls derail your enterprise's success. We explore common challenges that hinder implementation, including prioritization paralysis, the seductive "proof-of-concept" trap, managing unpredictable outputs and model hallucinations, and keeping pace with rapid innovation. We highlight strategies to mitigate these risks, emphasizing the crucial role of your unique data in achieving competitive advantage. Increase your chances of achieving meaningful gen AI success by learning how to navigate these obstacles.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Explore how Newsweek utilized Google Cloud to enhance its digital experience. Discover how their small IT team implemented Vertex AI Enterprise for search and translation across 7 languages, enabling improved content discovery and a personalized user experience. This session will showcase how your organization can leverage AI and cloud technologies to drive user engagement, increase revenue, and reach a global audience.

Experience the future of AI with Google Cloud! Speak with Agentspace experts to learn how it can provide conversational assistance and take actions based on your company’s unique information. See topic details for each time block here.

Experience the future of AI with Google Cloud! Speak with customers who are building innovative AI solutions and learn directly from them. This experience offers a real-world look into "how we built it" discussions, giving you the chance to explore the possibilities. See detailed schedule of each timeblock here.

Move beyond AI pilots to scalable AI impact.

Enterprise AI is not just a technological innovation—it's a competitive necessity. To fully harness the potential of AI, organizations need more than just technology—they need a clear, forward-looking roadmap. Infosys is redefining what it means to be an AI-first enterprise. This session delivers a roadmap for building a robust, responsible AI foundation - with data that is Ready for AI, including the strategic realization of Agentic AI. Join us to explore the path to a future based on Enterprise AI.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Are you ready to get hands-on with Google Cloud’s AI tools? In this 2 hour gHack, you will work in teams of 4. Together you will build a Formula E Race Analysis System from scratch using a variety of our AI and Data tools. Teams will work together to build the solution by searching, learning and collaborating together to find the answers needed. 3-2-1 lights out and away we go!

Good customer experiences are a crucial factor in business growth and efficiency. Learn how to deliver exceptional customer outcomes with Google's Customer Engagement Suite (CES). Powered by Gemini, CES combines advanced conversational AI with multimodal, omnichannel capabilities to enable faster, more personalized digital experiences. This session explores CES value for customers and partners, go-to-market strategies, and real-world success stories.

As AI continuously transforms the way we work, fostering genuine human connection and amplifying voices is more crucial than ever. This session explores how Google's Engineering Education (engEDU) organization uses peer-to-peer learning to build communities, break down silos, and drive collaborative innovation across Google. We will share our journey of scaling mentorship, and demonstrate how this human-centric approach strengthens company culture, creates opportunities for growth, and unlocks the full potential of every employee. Attendees will leave with practical strategies and the inspiration to contribute to a more connected world.